Pierson & Pierson, a tax and accounting law firm in Conroe, changed its name to Pierson & Pierson PLLC after adding a third partner to its rosterÑMatt Gooden. Gooden initially joined the firm in 2005 and was made partner effective Jan. 1. The office is located at 122 W. Davis St., Conroe, and provides tax services to individuals and businesses. 936-756-2008. www.pierson-pierson.com