2tarts Bakery owners named New Braunfels Chamber’s Small Business Persons of the Year

April Ryan and Ashley Landerman have owned and operated 2tarts Bakery in New Braunfels since July 2010. (Lauren Canterberry/Community Impact Newspaper)
April Ryan and Ashley Landerman have owned and operated 2tarts Bakery in New Braunfels since July 2010. (Lauren Canterberry/Community Impact Newspaper)

April Ryan and Ashley Landerman have owned and operated 2tarts Bakery in New Braunfels since July 2010. (Lauren Canterberry/Community Impact Newspaper)

The Greater New Braunfels Chamber of Commerce named 2tarts Bakery owners April Ryan and Ashley Landerman the 2020 Small Business Persons of the Year on Wednesday, May 20.

The sisters started 2tarts in 2009 in a rented kitchen before opening their current café on North Castell Avenue in July 2010.

According to a press release, Ryan and Landerman are heavily involved in the community and are active in the Chamber of Commerce, the Downtown Association, and the Wein & Saengerfest Planning Committee.

“I believe 2tarts has been successful for two main reasons. One, we understood how important community is here in New Braunfels, and quickly got involved with community organizations,” Ryan said in a press release. “Two, we adapted. We listen to every customer’s feedback to make sure that we’re staying on top of dietary trends and specialty items that our customers can only get here at the bakery.”

The duo have been recognized for their work in national publications and Landerman won the Food Network Christmas Cookie Challenge in 2019.


The sisters will be honored at the May 26 City Council meeting and by the Comal County Commissioners Court.
By Lauren Canterberry

Reporter, New Braunfels

Lauren joined Community Impact Newspaper as a reporter in October 2019. After graduating with a degree in journalism from the University of Georgia in Athens, Georgia, Lauren was a freelance journalist and worked as a college English teacher in China. At CI, Lauren covers education, local government, transportation, business, real estate development and nonprofits in New Braunfels.