New Braunfels baker wins Food Network's 'Christmas Cookie Challenge'

A New Braunfels-based baker is a rising star in the creative cookie world.

Co-owner of 2tarts Bakery in New Braunfels, Ashley Landerman won the Food Network "Christmas Cookie Challenge" with her creative cookie flavors and decorating skills. The nationally televised episode first aired Nov. 4 on the Food Network.

“The whole experience was incredible,” Landerman said. “From the moment I landed in Los Angeles, I was in awe of how the network managed everything. And, oh my God, their kitchen is absolutely stunning.”

Landerman competed against four other bakers and presented her cookies to celebrity judges Matt Adlard, Ree Drummond and Brandi Milloy before winning a $10,000 cash prize.

Competitors participated in two challenges, with two bakers each being eliminated after the first round.


The first challenge required bakers to create and decorate six cookies modeled after handcrafted Christmas gifts. The second challenge had the remaining three bakers create a cookie garland with various cookies while including smokey flavors such as paprika, smoked almonds, Gouda and scotch.

During the competition, Landerman created citrus sugar cookies decorated like stained-glass windows and homemade Christmas cards in the first round. She then incorporated Gouda shortbread and spicy gingersnap cookies into her Christmas garland.

Each of the different types of cookies Landerman created on the show will be available at 2tarts Bakery, 139 N. Castell Ave., Ste. 300, New Braunfels, during the holiday season.
By Lauren Canterberry
Lauren Canterberry began covering New Braunfels for Community Impact Newspaper in 2019. Her reporting focuses on education, development and breaking news. Lauren is originally from South Carolina and graduated from the University of Georgia in 2017.


MOST RECENT

East West Manufacturing will retain 30 jobs and create an additional 30 new jobs for a total of 60 full-time jobs in Round Rock over five years, according to an economic incentive agreement signed Oct. 22. (Courtesy Adobe Stock)
Round Rock to add 60 jobs and more Central Texas news

Read the latest business and community news from the Central Texas area.

The new shopping center is now available for lease. (Lauren Canterberry/Community Impact Newspaper)
New Braunfels hot spot: 5 businesses now open or coming soon at County Line Retail center

A new retail center located at 1187 W. County Line Road is now open, and suites are available for lease.

The bakery is known for its Texas Sized Donut weighing 2 pounds and can trace its history back to 1926 when Reinhold R. Moehring opened the shop in downtown Round Rock. (Community Impact file photo courtesy Round Rock Donuts)
Round Rock Donuts coming to Cedar Park and more Central Texas news

Read the latest business and community news from the Austin area.

Oct. 23 is the last day Texas voters can apply for a vote-by-mail ballot. (Courtesy Pexels)
Tackling Texas' vote-by-mail system: Applying, delivering, tracking your ballot

Oct. 23 is the last day Texas voters can apply for a vote-by-mail ballot.

Details about the cases at the New Braunfels Municipal Court were released in an announcement, and the court is expected to reopen next week. (Ian Pribanic/Community Impact Newspaper)
New Braunfels Municipal Court to close temporarily after employees test positive for COVID-19

After two employees tested positive for COVID-19, the New Braunfels Municipal Court announced it will be temporarily closed until Oct. 28.

Comal and New Braunfels ISDs have been open for in-person and remote instruction since mid-August. (Courtesy Adobe Stock)
New Braunfels ISD reports 139 COVID-19 exposures; Comal ISD reports 170

One day after the implementation of a new policy that changed the definition of “close contact” among students, New Braunfels ISD reported 139 exposures on Oct. 20, down from 423 on Oct. 14.

Capital Metro celebrated the opening of a renovated and expanded downtown Austin MetroRail hub Oct. 19. (Courtesy Capital Metro)
Capital Metro opens downtown Austin station and more Central Texas news

Read the latest business and community news from the Austin area.

The public-access lagoon will serve as the centerpiece for more than 1 million square feet of commercial development, including a full-service hotel and conference center planned for the property. (Rendering courtesy city of Leander)
'Game changer' development with lagoon coming to Leander and more top Central Texas news

Read the most popular news from the Austin area from the past week.