Sugar Mommy’s owner C.J. Bedair said she was working as a full-time production artist with a Round Rock-based theatrical company in 2012 when she decided to make cake pops as party favors for her daughter Luka’s first birthday.
The popularity of those cake pops among partygoers led Bedair to realize she could make a business out of the treats, she said. However, doing so would require a professional shift on Bedair’s part from art and graphic design to baking, she said.
“I think the artistic side of my brain transferred from charcoals and paints to chocolate pretty well,” Bedair said. “That was a fun transition: learning how to make things out of chocolate and cake.”
Bedair launched Sugar Mommy’s in her home in Georgetown’s Old Town neighborhood on Jan. 20, 2012. In February 2017, she opened a kitchen and storefront space on Park Lane, just north of Williams Drive.
Bedair said she keeps the recipes for her cake pops simple and focuses more attention on the decoration. She said the cake pops’ single-bite size helps to keep the focus of business on artistry rather than mass-scale baking, she said.
“We have really tiny, little canvases, and so that makes it kind of a manageable task,” she said. “Each and every cake pop is its own little piece of art.”
Cake pops have always been the main item sold at Sugar Mommy’s, Bedair said, although the business also offers cake balls, cupcakes and cookies.
Along with her retail business, Bedair creates custom dessert tables for parties and weddings. Bedair also takes her Airstream travel trailer, which is painted to resemble a pink frosted cake, to local events and uses it as a mobile dessert shop, she said.
She said she would eventually like to add more retail space to enable her to host events and classes, as well as collaborate with other businesses.
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Sugar Mommy’s 1501 Park Lane, Ste. 104, Georgetown 512-965-4499 www.facebook.com/sugarmommysgtx Hours: Tue.-Thu. 9 a.m.-3 p.m., Fri. 9 a.m.-6 p.m., Sat. 9 a.m.-noon, closed Sun.-Mon.
