The McKinney Community Development Corp. awarded 16 grants in July for local events that will be hosted in the coming year.
In a nutshell
The MCDC board of directors awarded $125,470 through the corporation’s Promotional and Community Event Grants program during a July 23 meeting. The money is being awarded to 16 organizers of local events held in McKinney throughout the year, according to an MCDC news release.
MCDC’s promotional grants provide up to $15,000 for initiatives, activities and events that promote the city and attract visitors, according to its website. MCDC was created in April 1996 after McKinney voters approved a half-cent sales tax to be used for grants and projects that enhance the city’s amenities. Grants are funded by sales tax dollars captured in McKinney.
The details
Grants were awarded for advertising, marketing and promotion of specific events. Find a list of the organizers and associated events below:
- Heritage Guild of Collin County: $11,500
- McKinney Public Library Foundation: $5,500
- Activities and events associated with Roy and Helen Hall Library’s grand reopening
- Texas Women’s Society: $11,500
- Art Club of McKinney: $6,000
- Production of a documentary film that showcases McKinney as an arts destination and promotion of 2026-27 art shows
- MillHouse Foundation: $7,500
- 2026-27 Atrium Gallery Exhibits
- McKinney Community Concert Association: $6,500
- 2026-27 performances of six shows
- McKinney Chamber Foundation: $10,000
- McKinney Rotary Foundation: $9,220
- Run for Hope: $5,000
- McKinney Repertory Theatre: $10,000
- 2026-27 season performances
- McKinney Main Street: $15,000
- Millennial Maven Creative Foundation: $7,000
- Sostenuto Choral Community: $2,250
- The Warrior’s Keep: $5,000
- 2026 North Texas Veterans Celebration at Tupps Brewery
- Collin County Master Gardeners: $10,000
- 2026-27 events including the Garden Show
- Lone Star Winery: $3,500
- 2026 12 Wines of Christmas Walk
Quote of note
In a statement, MCDC board chair George Fuller said “successful community events begin with strong community participation.” Effective marketing “plays an important role” in that, he said.
"These grants give organizations additional resources to promote their events more effectively, bringing more people together to experience everything McKinney has to offer,” Fuller said.