A husband-and-wife-owned business offering website audits and optimization services opened in north Fort Worth.
The overview
Sequel Web Studio recently launched services for small and midsize businesses to improve their online visibility as AI-powered search tools continue to reshape how people find local companies, according to the businesses website.
Joe and Christina Weeks co-founded the company and first started services for family and friends before expanding to the public.
The duo specializes in website optimization for AI-driven platforms such as ChatGPT, Claude, Google AI Overviews and Perplexity AI.
Joe Weeks said many websites built around traditional SEO strategies are no longer optimized for the way AI search engines surface information. Clients work directly with the company’s team rather than outsourced developers or account managers, he said.
Quote of note
The company focuses on transparency, direct communication and performance-driven design, Joe Weeks said.
“Small businesses need resources that keep them visible and successful in the midst of rapidly changing consumer search behavior,” he said.
What else
Sequel Web Studio offers two website development options. One option is geared toward businesses creating a website from scratch. The other focuses on modernizing outdated websites to improve AI search visibility while preserving existing content and SEO rankings.