The residential piece of the 30-acre, mixed-use development HALL Park at Richardson is going vertical at the corner of Custer Parkway and the President George Bush Turnpike.

Blake Schroeder, development director of Leon Capital Group, responsible for the multifamily housing portion of the project, said crews began work in May and are in the process of pouring building foundations.

At full build-out the seven-building apartment complex, called Spur 190, will include 415 units ranging from one to three bedrooms, Schroeder said.

"Given the proximity to the various employment hubs in and around this area we will see [leasing] activity from young professionals, but the amenities we are providing should cater to families as well," he said.

Schroeder said the developers worked with the city of Richardson and the public to land on a design for the project, which he said will use high-quality materials to bring the look of an "urban apartment project" to the suburbs.

"We wanted to differentiate ourselves from the surrounding uses, so we have more of a modern look—a lot of glass, mixed-use materials—something that you don’t see in this corridor," Schroeder said. 

The apartments will open in phases with the first building expected to be move-in ready by summer 2019. Full build-out of Spur 190 is scheduled for summer 2020.

Among the community amenities provided through a partnership with HALL Group are a public park, a walking trail and art pieces that will be open to the public.

HALL Group is handling the office and retail piece of the project, which Director of Development Felipe Castillo said will begin soon, but an exact date has not been finalized.

Castillo said the Richardson project will share similarities with HALL Park in Frisco and will place an emphasis on green space, walkability through its parks and trails, art and community engagement.

"We believe the overall development can become a destination for office users during the day and neighboring residents in the evening and on weekends," Castillo said in an email.

The development will include two office buildings comprising 300,000 square feet each as well as 10,000 square feet of retail space. Although HALL Group has no tenants to announce at this time, Castillo said he expects the office buildings to attract technology-focused tenants and the retail portion to focus on food and beverage users.

Still, Castillo said the commercial buildings can accomodate a variety of industries.

"This office space gives tenants the opportunity to have a brand presence next to [President] George Bush Turnpike in a highly active area with the convenience of nearby retail, restaurants, parks, trails and residences," he said.