Microsoft announces closure of retail stores, including Stonebriar Centre location

class in computer store — Microsoft announced June 26 it is permanently closing all of its retail stores. The tech company will continue to offer workshops, sales and support on its online storefront. (Courtesy Microsoft Corp.)

Microsoft announced June 26 it is permanently closing all of its retail stores. The tech company will continue to offer workshops, sales and support on its online storefront. (Courtesy Microsoft Corp.)

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By William C. Wadsack | 3:39 PM Jun 29, 2020 CDT | Updated 3:39 PM Jun 29, 2020 CDT

Microsoft Corp. announced June 26 that it was closing all of its physical Microsoft Store locations as part of a "strategic change" in its retail operations. The Microsoft Store at Stonebriar Centre, located at 2601 Preston Road, Ste. 1176, Frisco, is among the company-wide closures.

“Our sales have grown online as our product portfolio has evolved to largely digital offerings, and our talented team has proven success serving customers beyond any physical location,” Microsoft corporate vice president David Porter said in a statement. “We are grateful to our Microsoft Store customers, and we look forward to continuing to serve them online and with our retail sales team at Microsoft corporate locations.”

Microsoft plans to continue providing sales, product training, virtual workshops and support through its online storefronts, according to a news release. The Stonebriar Centre location has been closed since March because of the coronavirus pandemic, according to the release. www.microsoft.com

By William C. Wadsack

William C. Wadsack is editor of the Frisco edition of Community Impact Newspaper. He previously served as managing editor of several daily and weekly publications in North Texas and his native state of Louisiana before joining Community Impact Newspaper in 2019.