The Dallas Cowboys and Main Event announced a partnership Jan. 22. (Courtesy Main Event)
The entertainment venue offers arcade games, bowling, laser tag, mini golf and more. (Courtesy Main Event)
The Dallas Cowboys and Main Event announced a partnership Jan. 22 that offers Main Event a variety of marketing rights, benefits and designations to connect the entertainment business with the Cowboys and its events, properties and players. Main Event locations in Oklahoma, New Mexico and Texas hosted a celebration Jan. 28 to kick off the partnership. Main Event is headquartered at 5445 Legacy Drive, Ste. 400, Plano. 469-362-7227. www.mainevent.com