The sizable dining room at Earnest B’s BBQ is full on a gusty Thursday afternoon. Owner Earnest Morgan has just hosted a Frisco Rotary Club meeting in which he personally waited on all the tables.

“The Bible says, ‘The greatest among you is the servant,’” Morgan said. “I want to be known for being a difference maker.”

For the last 20 years, Morgan has pastored people at his church and cooked for people through his catering company. He said he has always viewed the church and the barbecue food together as a ministry.

“I’ve always found there is such a similarity between feeding people both spiritually and naturally,” Morgan said.

Morgan moved to Frisco in 2015 from his hometown of Amory, Mississippi. His wife, Cicely, and daughter followed shortly after. Morgan got a job selling cars for Crest, and in the meantime he pastored the Empowerment Church and operated a barbecue catering business. A few years after that, Morgan decided to be a pastor at his church full time and left his sales position. However, he continued to cook for people.


In 2020, Morgan saw a need to bring people together. He became inspired after witnessing a protest for the murder of George Floyd over the summer. He said he felt God telling him to feed the police.

The initiative snowballed into a two-week endeavor in which Morgan fed 600 pounds of barbecue to the Frisco Police and Fire departments as well as the community.

The following year, Morgan and his wife launched the Earnest B’s BBQ & Catering food truck. Morgan continues to pastor at his church but chooses to use his cooking as another way to serve others, he said.

While the food truck was in operation, Morgan continued to be allowed to use Crest’s kitchen at the event center for larger operations, such as cooking Frisco City Council’s Thanksgiving dinners. Crest ultimately asked him if he wanted to open a restaurant in the kitchen instead, and in January, Earnest B’s BBQ opened.


“I just came to the car lot, started selling cars, started meeting people, started building relationships, and the rest is what it is now,” Morgan said.

Since Morgan hails from Mississippi, the seasoning on his barbecue carries a different rub, he said. He has a family recipe he got from his mother, called “Mama’s Sweet Heat,” which his family has been making for more than 20 years. Morgan also has his own sauce called “Mississippi Vinegar” that he created in 2022 for barbecue and salads.

While the food is good, he ultimately wants people to feel blessed after coming to the restaurant, Morgan said.

“What makes it stand out is us,” Morgan said. “It’s not trying to sell a product but more so bringing people to our dinner table.”


Earnest B’s BBQ & Catering

6100 SH 121, Frisco

972-581-2880

www.earnestbbqcatering.com


Hours: Mon.-Sat. 8 a.m.-8 p.m, closed Sun.