Frisco City Council tables zoning request for potential $1 billion mixed-use project near PGA

Frisco City Council listens to details about the proposed mixed-use project called The Link. (Screenshot courtesy city of Frisco)
Frisco City Council listens to details about the proposed mixed-use project called The Link. (Screenshot courtesy city of Frisco)

Frisco City Council listens to details about the proposed mixed-use project called The Link. (Screenshot courtesy city of Frisco)

Image description
Clay Roby, a managing director at Stillwater Capital, presents information to Frisco City Council about the proposed development called The Link. (Screenshot courtesy city of Frisco)
Frisco City Council tabled a proposed zoning change on nearly 240 acres that could potentially develop into a $1 billion mixed-use project adjacent to the future home of the PGA.

The decision at the April 6 council meeting came after concerns about the project’s density as well as questions about the trail network, a required flood study and other proposed uses. Council members agreed to talk further with city staff and the applicants before the proposal returns for council consideration in May.

Mayor Jeff Cheney said the site contained what he believed was “the city’s most valuable office property” with unobstructed views of the PGA golf course across Legacy Drive.

The land is currently zoned agricultural. Developers for The Link are seeking a zoning change for the site along Legacy Drive and PGA Parkway in northwest Frisco.



The Link would include Class A office space, a corporate campus, medical uses, restaurants, retail and a commercial amusement use possibly tied to golf mixed with residential uses. The proposed zoning would allow for a maximum of 422 units as cottage homes, townhomes or duplexes. The proposal also calls for a maximum of 2,434 units as apartments with residential buildings along Legacy to be a minimum of seven stories tall.

“There’s like a lot of multifamily around this that will allow the office [uses] to thrive, but I just think at some point we have to say enough,” Council Member Brian Livingston said.

Council Member Will Sowell said he also had concerns.

“The whole vision here was to have a destination in addition to what’s at PGA Frisco,” he said. “I do struggle with the density. There’s just no way around that.”

Clay Roby, a managing director at Stillwater Capital and a representative for the project, said he did not think the proposal would work without multifamily uses.

“That office space, those hotels, that retail would have to be built alongside the residential to ensure what I would consider a balanced development,” Roby said.

Rather than voting against the project, council members tabled their decision so they could get more information and hear from the public. No one turned out to comment during the public hearing for the proposed zoning change.

“It would be one of this council’s greatest failures if we do not allow the only piece of property that has unobstructed views of the golf course to develop into anything less than spectacular,” Cheney said.
By Valerie Wigglesworth
Valerie has been a journalist for more than 30 years. She is currently managing editor for DFW Metro for Community Impact Newspaper.


MOST RECENT

Home Helpers Home Care is now open in Frisco. (Courtesy Fotolia)
Home Helpers Home Care opens in Frisco

The business offers a care program called Cared-4, which provides four necessary components to living independently.

Continued growth at Legacy West in Plano is helping to boost the local economy, according to the county’s 2020 comprehensive annual financial report. (Courtesy Legacy West)
Collin County finances healthy despite pandemic, report shows

Considering challenges officials faced last year, Collin County’s bottom line is “extremely healthy,” an independent auditor told county commissioners at their April 19 meeting.

vaccine vial
Looking to get a COVID-19 vaccine? Collin County has thousands of openings this week

Thousands of doses of COVID-19 vaccines are sitting in Collin County freezers waiting to be claimed.

The restaurant's menu focuses on chicken wings and sandwiches. (Courtesy Hoots Wings)
Hooters offshoot to open in Fort Worth; Oishii Sushi coming to Plano and more DFW-area news

Read the latest business and community news from the Dallas-Fort Worth area.

Makers Gym offers coworking amenities and studios for film, photography, music, podcasting and editing. (Rendering courtesy Makers Gym)
Makers Gym sets grand opening date in Frisco's Rail District

The business offers coworking spaces and amenities as well as studios for film, photography, music, podcasting and editing.

Early voting runs April 19-27 with the election on May 1. (Community Impact Newspaper staff)
Early voting opens for races on May 1 ballot in Frisco

Contested races on the ballot include two Frisco City Council races, one Frisco ISD board of trustees race and three Collin College board of trustees races.

A new bike shop is set to open in Frisco's Rail District. (Community Impact file photo)
New bike store Endur3Bikes to open in Frisco’s Rail District

The shop will offer adult and kids bikes, equipment and apparel as well as triathlete equipment.

Jim's Pizza is relocating to Eldorado Parkway. (Community Impact staff)
Jim's Pizza relocating in McKinney; Lucy's Lot closes in Grapevine and more top DFW-area news

Read the top business and community news from the past week from the Dallas-Fort Worth area.

The program, which began this week in San Marcos, gives Amazon and Whole Foods employees and contractors direct access to COVID-19 vaccinations. (Courtesy Amazon)
Amazon begins rollout of statewide vaccination clinics for employees

The program, which began this week in San Marcos, gives Amazon and Whole Foods employees and contractors direct access to COVID-19 vaccinations.

Confederate memorial outside the Denton County-Courthouse-on-the-Square
Texas Historical Commission approves relocation of Denton County's Confederate memorial

The Texas Historical Commission executive committee unanimously approved plans to relocate the Confederate monument to its new home inside the Denton County Courthouse-on-the-Square Museum.

The Spicy Fried Chicken Sando is one of several offerings on Fuku's menu. (Courtesy Fuku)
Fried chicken kitchen opens in Plano; The Heritage Table to reopen in Frisco and more DFW-area news

Read the latest business and community news from the Dallas-Fort Worth area.

The Heritage Table is reopening its restaurant in Frisco. (Community Impact file photo)
The Heritage Table sets date for Frisco reopening

For the first few weeks of operation the restaurant will have limited reservations.