Viffy opened at 116 Rose Lane, Ste. 105, Frisco, on June 26.

As a branch of the existing Frisco business Full Bloom, Viffy delivers professionally assembled bouquets to a customer’s hotel or restaurant reservation so they are there when the customer arrives, owner Kristen Bullard said.

“It’s a little different than a regular florist,” Bullard said.

The bouquets are designed in-house and are custom to the occasion, Bullard said. Customers can have some input, such as adding a comment to avoid the recipient’s least favorite flowers, but designers take care of the rest to help make it as easy as possible, Bullard said.

“There's a difference between anniversary flowers and birthday flowers or congratulations or date night [flowers],” Bullard said. “We understand what that is.”


469-950-8044. www.veryimportantflowers.com