Artist and brand collective The Unknown Concept now open in San Marcos

The Unknown Concept, a collection of local brands and artists located at 218 Guadalupe St., San Marcos, opened Sept. 6. (Courtesy Ryan Johnson)
The Unknown Concept, a collection of local brands and artists located at 218 Guadalupe St., San Marcos, opened Sept. 6. (Courtesy Ryan Johnson)

The Unknown Concept, a collection of local brands and artists located at 218 Guadalupe St., San Marcos, opened Sept. 6. (Courtesy Ryan Johnson)

The Unknown Concept, a collection of local brands and artists located at 218 Guadalupe St., San Marcos, opened Sept. 6. The business operates as a co-op gallery that gives each brand and artist an opportunity to present their product or art to the community in a retail space.


"The idea of the Co-op is to build a relationship with the local community by bringing local brands/artist and the community together," owner Ryan Johnson said. The Unknown Concept features six local brands, including its own, Pur3ly Root3d and Trip Wear Tie Dye from San Antonio, and Cranky Coffin and Bad Design Co. from San Marcos. Johnson said the gallery also provides screen-printing as a service to the local community and beyond. 737-213-416. www.theunknownconcept.com
By Brian Rash
Brian has been a reporter and editor since 2012. He wrote about the music scene in Dallas-Fort Worth before becoming managing editor for the Graham Leader in Graham, Texas, in 2013. He relocated to Austin, Texas, in 2015 to work for Gatehouse Media's large design hub. He became the editor for the Lake Travis-Westlake publication of Community Impact in August 2018. From there he became a dual-market editor for Community Impact's New Braunfels and San Marcos-Buda-Kyle editions. Brian is now a senior editor for the company's flagship papers, the Round Rock and Pflugerville-Hutto editions.