Check out these 12 business updates in San Marcos.

Now open

Harbor Freight Tools

The California-based retailer offers a range of power and hand tools, generators, tool boxes and more.Hangry Joe's San Marcos Hot Chicken

The San Marcos franchise location is owned by Wimberley resident Mark Dalton and will serve Nashville-style hot chicken sandwiches and wings, chicken fingers, chicken waffles, and more.Parker Home & Design

The remote business provides interior design and real estate services to clients in New Braunfels and the surrounding area. The owners, Madison Crowe and Megan Silva—as self-proclaimed homebodies—said they understand the power of being in a space people can feel proud of and comfortable in. Ultimately, they want to help the community create spaces they love.Butter Sweet by Cody’s

The new bakery and fast-casual lunch spot will offer a selection of baked goods, sandwiches, salads and curated groceries. The business is owned by the Couch family, who also owns Cody’s Restaurant and Bar locations in San Marcos and New Braunfels.
  • Opened Nov. 14
  • 690 Centerpoint Road, Ste. 215, San Marcos
  • Facebook: Butter/Sweet
Coming soon

Frullati Cafe & Bakery

Locally owned by David Clark, the cafe is known for its paninis and smoothies.The cafe's first location opened in 1997 at Barton Creek Square before closing and relocating to Buda in 2018, according to previous reporting by Community Impact. Frullati Cafe & Bakery also offers salads and baked goods.Hugo

The store is one of Hugo Boss' clothing brands and sells men's accessories, shirts, jackets and pants.Salad And Go

According to Brandi Hale, director of community relations, Arizona-based Salad And Go is a drive-thru concept that aims to offer fresh and affordable food. Salad And Go offers a range of salads, wraps, breakfast bowls, burritos and soups. The corporation has 124 stores in Arizona, Oklahoma, Nevada and Texas.Blue Jay Books

A new book store is setting up shop inside Old Soul Exchange. The book shop will sell a variety of vintage paperbacks, coffee table books, magazines, true crime, horror and more.In the news

The Crystal River Inn

The inn changed ownership Oct. 29. Since 1983, the inn has been owned by Kathy Dillon along with her husband, Mike Dillon. The new owners are Eric L'Etoile and Corley L'Etoile. Kathy Dillon said they wanted to retire but wanted to sell the inn to someone who would continue to run it as a hotel. The Crystal River Inn has nine rooms in two historic buildings and also hosts weddings.City Hall mural

The city of San Marcos dedicated a new mural, named Coahuiltecan Guardian spirits of the River and Medicine, Nov 14. City Manager Stephanie Reyes said the city manager’s office looked to the mural arts committee for a mural at this location to "liven up" the City Hall complex and serve as a "vibrant showcase" for public art in the heart of San Marcos. The mural is located near city hall and was created by muralists Ernesto Hernandez and Cindy Tobar.
  • 630 E. Hopkins St., San Marcos
Saké Bistro & Bar

Saké Bistro & Bar celebrated its fifth anniversary in San Marcos on Nov. 16, according to an Instagram post. The bar serves craft beer and offers a selection of sake.The Mirage

Castlerock at San Marcos, previously managed by Peak Made Real Estate, changed its name to The Mirage on Oct. 6 after moving to a new management group called Asset Living in November. The complex has one- to four-bedroom apartment units along with a newly renovated gym, study room and computer lab. The Mirage also has two dog parks, four pools, two basketball courts and a soccer field.