May and June are proving commercially busy months for the city of San Marcos, as the list of new businesses detailed below will show. From the resurrection of a beloved local record store to new dining establishments, the businesses continue to open locally.


The Dough Do, which opened May 28, is planning to have its grand opening in June 14 at the Red Bus Food Park at 801 Chestnut St., San Marcos. The shop offers a wide variety of cookie dough and delivers to New Braunfels and surrounding areas. Packs of cookie dough are available with flavors such as chocolate chip, birthday cake, fudge brownie and many more. 806-702-4344.

Fastsigns opened June 3 at 209 N. Edward Gary St., San Marcos. The locally and independently owned and operated franchise provides signs, graphics and visual communications to customers of all sizes and industries, whether to attract attention, share a message or sell a product. Fastsigns offers products ranging from point-of-sale materials and signage to trade show booths and digital displays. 737-266-5077.

Hawaiian Bros opened a new location June 8 at 1439 N. I-35, San Marcos. The chain restaurant offers traditional Hawaiian cuisine, including Huli Huli Chicken, Luau Pig, seasoned vegetables and the Pacic Island Salad. It is the second brick and mortar location opened by the company in Texas, with the first being in Kyle on May 11. 737-204-2628.

Apartment complex Hawthorne at Blanco Riverwalk, located at 191 Cotter Avenue, San Marcos, held its official ribbon cutting April 30. The complex began receiving tenants in August 2020, and has availability for various floor models ranging from one- to three-bedroom. Amenities at Hawthorne include open floor plans, gourmet kitchens, custom cabinetry and walk-in closets. 512-714-9241.

Heating and air conditioning business Jon Wayne Service Company held its official grand opening June 3 at its newest location at 8920 N. I-35, New Braunfels. The location is just south of the border between New Braunfels and San Marcos. Because of its proximity to the city, the company is now servicing clients in San Marcos. The company also provides home services that include plumbing, electrical work, window work and smart home automation. 512-953-1070.

Laura’s Cocina had its grand opening May 17 at 1701 Ranch Rd. 12, San Marcos. The food truck uses family recipes passed down through multiple generations, and sells tacos, soups and entrees, such as chalupas, enchiladas and fajitas. Delivery is available and Laura’s also offers early bird and all day specials. 512-429-4452.

Sundance Record Lagoon opened in late May at 241 N. LBJ Dr., San Marcos. The business is a revitalization of the well-known San Marcos record store Sundance Records, which closed permanently in 2012. Tomas Escalante, owner of Sig’s Lagoon Record Shop in Houston, revived the San Marcos record shop under the new name.

Handcrafted boot and western wear company Tecovas on May 21 opened a hybrid full-price and outlet pop-up store at the San Marcos Premium Outlets, 3939 I-35, Ste. 1355, San Marcos. The shop, which sells a wide variety of boots, apparel, bags and accessories, was previously expected to close after Labor Day, Sept. 6, but a Tecovas representative said the shop may stay open longer. 512-931-1321.


A new location of Floor King at 2200 I-35, San Marcos, has delayed its opening to mid-July. The business has been operating since 1986 and performs installations of several different types of flooring, including carpet, hardwood, tile, natural stone, laminate and vinyl.

JAMS Music plans to reopen at a new location in mid-June at 118 S. LBJ St., San Marcos, according to a Facebook post. JAMS closed April 23 because their building was put on the market by its owner. Founded in 2018, the store sells musical instruments and equipment, and offers on-site repairs as well.