Largest economic deal in Hutto's history: Perfect Game will bring mixed-use development, add $200 million annually to the economy

Perfect Game, a baseball scouting company, announced plans April 18 to relocate its national headquarters to Hutto. As the anchor tenant in a mixed-use complex, Perfect Game will be surrounded by office space, commercial, residential and retail components.

Perfect Game, a baseball scouting company, announced plans April 18 to relocate its national headquarters to Hutto. As the anchor tenant in a mixed-use complex, Perfect Game will be surrounded by office space, commercial, residential and retail components.

Image description
Hutto hits a home run
Image description
A closer look at the development
Image description
Game-changer
Image description
Perfect Game will relocate headquarters to Hutto
Perfect Game will relocate its national headquarters to Hutto, ushering in an estimated $200 million annual economic boost. Perfect Game hosts amateur baseball tournaments for players looking to catch the attention of Major League Baseball scouts.

After a national search, Perfect Game owner Ben Ford said the organization selected Hutto.

“From day one Hutto felt like home,” Ford said. “We’re from Iowa, and we immediately connected with the small-town vibe here, the charm.”

Founded in 1995, Perfect Game is the largest baseball showcase organization in the nation. The company hosts tournaments in the United States, Canada, Europe and Puerto Rico.

“Out of 48 states and 2,800 communities, we came out on top,” Hutto City Manager Odis Jones said. “This is a big deal for not only Hutto but for the region and the state.”

A mix of uses


Perfect Game will become the anchor tenant in a large, mixed-use development slated for Hwy. 79 and CR 132, adjacent to Fritz Park.

Sports-related amenities in the development include 24 turf baseball fields, 10 of which the city will develop for public use, Jones said. Multipurpose sports fields and other recreational opportunities are in the works as well.

Perfect Game’s 61,600-square-foot headquarters, Hall of Fame, a batting cage pavilion, training facility and dorms, sports technology research and sports medicine research facilities are planned for the development.

Hutto’s first indoor sports arena and event center could break ground within the development as early as June, Jones said. According to the April 18 presentation, the approximately 300,000-square-foot arena will seat 13,000 people.

“The indoor arena and convention hotel will be used for concerts, conventions and family entertainment,” Jones said. “Hopefully it’ll be used for graduation ceremonies and other events like that in the future.”

Some 200,500 square feet of the development is earmarked for entertainment, retail and restaurants. Plans indicate 134,000 square feet of office space, multifamily living space, up to four hotels and a community center.

Parking totals 3,231 spaces, according to the plans presented April 18.

Economic impact


The project is expected to pump $200 million annually into the local community, according to Perfect Game.

“Perfect Game is a game-changer in terms of diversifying our tax base, in particular, our tourism, hotel and convention business,” Jones said.

Perfect Game will lease the space from the city of Hutto, according to a 30-year contract signed April 18. Property taxes are expected to be $5.1 million annually, according to the city. Yearly sales tax totals are estimated to be $1.5 million.

The city stated plans April 18 to reinvest 60% of ad valorem taxes back into the project for 30 years through a tax increment reinvestment zone, or TIRZ. The TIRZ will help offset the cost of public infrastructure, which includes fields, roads, utilities and garages.

The city stands to generate additional revenue from gate entry fees. Other sources of revenue tied to the development include hotel room occupancy taxes, local sponsorships and a hotel rebate program.

An $800 million private investment makes this project the largest economic development deal in the history of Hutto, Jones said. It is a partnership among the city of Hutto, Perfect Game, developer Wolverine Interests LLC, Sports Facilities Advisory and Sports Facilities Management.

Youth sports tourism


Perfect Game’s decision to locate in Hutto is “one of the most significant events in the sports tourism industry in the last 20 years,” according to Dev Pathik, founder and CEO of Sports Facilities Advisory, a sports and entertainment center management consultant company.

“Perfect Game is the No. 1 youth sports opportunity in America today,” Pathik said. “It provides a platform for the best youth talent to gain exposure to scouts.”

Sports tourism—overnight stays related to a sporting event or tournament—is booming nationwide, Pathik said.

“Youth sports tourism is the fastest-growing segment of the travel industry,” he said.

Youth sports tourism accounts for $11.4 billion annually, according to a 2017 report by the National Association of Sports Commission, a nonprofit sports and events tourism trade association. The industry is growing at 9% year over year, per the report.

“We see our community as a partner in the region,” Jones said. “Look at Dell Diamond, Kalahari. We celebrate the success of our surrounding communities as well.”

The opening tournament is expected to be held no later than Memorial Day 2021. All fields, sports amenities and the arena are anticipated to be complete by the end of May 2021 as well.

“Sports are a unifier,” Pathik said. “Hutto is going to grow either way—with or without Perfect Game. There’s something about growth in an environment that exists alongside sports. Perfect Game will help Hutto grow and keep that community feel everyone is looking for.”
SHARE THIS STORY


MOST RECENT

Ike's Love & Sandwiches opened a Round Rock shop in early December. (Taylor Jackson Buchanan/Community Impact Newspaper)
Ike's Love & Sandwiches opens in Round Rock

The California-based restaurant chain, opened a Round Rock location Dec. 8.

Texas-based Mega Furniture plans to open its first Round Rock store, according to signage on the building. (Taylor Jackson Buchanan/Community Impact Newspaper)
Mega Furniture to open Round Rock store

The furniture store is set to open in the suite that formerly housed outdoor activity outfitter REI.

Waffle Love is set to open a Belgian waffle restaurant on Gattis School Road in Round Rock. (Kelsey Thompson/Community Impact Newspaper)
Waffle Love to open Round Rock restaurant

Waffle Love, a national Belgian waffle franchise, specializes in sweet, savory and customizable waffle dishes.

Amy Madison, executive director of the Pflugerville Community Development Corp., will serve a two-year term on the Texas Economic Development Council's board of directors. (Courtesy PCDC)
Pflugerville Community Development Corp. executive director appointed to Texas Economic Development Council

Amy Madison, executive director of the Pflugerville Community Development Corp., will serve a two-year term on the Texas Economic Development Council's board of directors.

Carla Amacher, area superintendent of Round Rock ISD, was one of two recipients for the 2020 Johnny L. Veselka Scholarship. (Courtesy Round Rock ISD)
Round Rock ISD administrator named recipient of Texas Association of School Administrators scholarship

Carla Amacher of Round Rock ISD and Mike Rockwood of Lamar CISD were announced as the two recipients of the 2020 Johnny L. Veselka Scholarship.

Three Legged Goat, a wine and craft beer bar, will expand its facilities in downtown Pflugerville. (Taylor Jackson Buchanan/Community Impact Newspaper)
Three Legged Goat to expand downtown Pflugerville bar

Three Legged Goat is a wine and craft beer bar located at 200 E. Pecan St., Ste. 5, in Pflugerville.

Pflugerville City Council unanimously approved a resolution reducing the scope of its Lake Pflugerville improvements at its Dec. 10 meeting. (Community Impact Staff)
City Council approves reduced scope for Lake Pflugerville improvements

Pflugerville City Council unanimously approved a resolution reducing the scope of its Lake Pflugerville improvements at its Dec. 10 meeting.

KFC opened in Hutto on Dec. 10. (Kelsey Thompson/Community Impact Newspaper)
KFC now open in Hutto

The national fast food chain is known for its fried chicken, along with traditional Southern sides such as mashed potatoes and coleslaw.

Travis County commissioners voted to allow staff to begin contract negotiations for a new women's jail facility at a Dec. 10 meeting. (Courtesy Travis County Sheriff's Office)
Travis County begins contract negotiations for women’s jail facility as overall jail population continues to decline

The county has planned to build a new, separate women’s facility for years, despite some pushback from local activists.

Delighted Paws Pet Care began providing services to Round Rock-area pets in November. (Courtesy Delighted Paws Pet Care)
Delighted Paws Pet Care now serving Round Rock

Delighted Paws Pet Care, a provider of in-home pet sitting and private dog walking services, began providing services to Round Rock-area pets in November.

Williamson County Commissioners Court established the primary early voting locations Dec. 10. (Ali Linan/Community Impact Newspaper)
Most early voting polling locations finalized for March 2020 primaries

Court establishes primary early voting locations ahead of March 2020 elections.

Back to top