July 3 | Founder’s Day Events

This year’s Founder’s Day Parade will be part of the postponed events celebrating the 175th anniversary of New Braunfels and will be held jointly with the Sophienburg’s Fourth of July Parade. The parade will begin in front of the New Braunfels Chamber of Commerce at 390 S. Seguin Ave. at 8:30 a.m. In conjunction with the Founder’s Day Parade, each year since 1856, children join the Kindermasken Parade and Ball. The Heritage Society of New Braunfels, the Museum of Texas Handmade Furniture and several other local organizations are hosting the parade. The NB Evening Lions Club will sponsor a costume contest following the parade. The parade will begin at 8:30 a.m. at The Elks Lodge, 353 S. Seguin Avenue. www.since1845.com, www.texashandmadefurniture.com/kindermasken

July 3-Aug. 31 | Beer-stein holding competition

The Masskrugstemmen competition returns to Krause’s Cafe & Biergarten on Saturdays through Aug. 21. The traditional event that has roots in Germany tests participants age 21 and older by seeing who can hold one liter of beer in a stein the longest. Children age 12 and younger can participate in the root beer-holding contest. $5 (children), $20-$25 (adults, includes beer and stein). 7:30 p.m. 186 S. Castell Ave., New Braunfels. 830-625-2807. www.krausescafe.com

July 4 | Fourth of July Fireworks Spectacular


The skies over Landa Park will be lit by fireworks in celebration of Independence Day after the annual celebration was canceled last year due to the coronavirus pandemic. This year’s display is anticipated to be the largest display ever seen in the city, according to a press release, funded by a donation from Joy and Rocky Hill in honor of the 175th anniversary of the town’s founding. H-E-B will return as a sponsor for the event, and attendees can tune in to KGNB 1420 AM to listen to music timed to the display. Viewers will be able to see the fireworks from anywhere in Landa Park, the Landa Park Golf Course at Comal Springs and the Fredericksburg Baseball Fields. Free. 6 p.m. (seating begins at the golf course), 7 p.m. (Live at Landa Concert Series hosted at the Landa Park Dance Slab), 9:15 p.m. (fireworks show). www.nbtexas.org/fireworks

July 5-9 | Menu Masters Camp

Children ages 9-12 will work in groups to compete to make the tastiest creation. Participants will learn a variety of recipes and culinary skills to replicate at home. All materials will be provided. 1-3 p.m. $65 (per child). Westside Community Center, 2932 S. I-35, New Braunfels. www.parksonline.nbtexas.org

July 8-31 | ‘Mary Poppins’ live


Presented by Circle Arts Theatre, the story of “Mary Poppins” follows the story of the Banks family who live in London. After a mysterious nanny appears on their doorstep, the children embark on an adventure that influences the entire family. 7:30 p.m. (July 8-10, July 15-17, July 22-24 and July 29-31); 2 p.m. (July 11, 18, 25 and Aug. 1). $22 (adults), $15 (children age 12 and younger). Circle Arts Theatre, 124 Elizabeth St., New Braunfels. 830-837-6172. www.circleartstheatre.org

July 9 | Anomaly: The Magic of Robby Bennett

Enjoy an evening of mystery, magic, acrobatics and comedy presented by Robby Bennett. Bennett has performed illusions around the world and blends new tricks and humor in this family-friendly event. 7 p.m. $29-$79 (per person, depending on seating selection). Brauntex Theater, 290 W. San Antonio St., New Braunfels. 830-627-0808. www.brauntex.org

July 10-11 | New Braunfels Gun Show


Presented by Premier Gun Shows, the show will offer 300 tables of guns, ammunition, knives, shooting supplies and militaria for attendees to buy, sell or trade. Free (children age 11 and under and uniformed peace officers), $7-$12. 9 a.m.-5 p.m. (July 10), 10 a.m.-4 p.m. (July 11). New Braunfels Civic/Convention Center, 375 S. Castell Ave., New Braunfels. www.premiergunshows.com

July 15 | Yasu Theatre Facebook Live with the Library

Yasu Ishida combines traditional Japanese theater, music, origami, magic and storytelling to guide viewers through Japan. Yasu has performed throughout the United States and at the National Cherry Blossom Festival in Washington, D.C. Recommended for children age 5 and older and their families. 10:30 a.m. via Facebook Live. Free. www.nbtexas.org/libraryevents

July 17 | The Science of Being a Dad


In partnership with the SJRC Texas Fatherhood Initiative, children and their father or father figure will work together to create structures using a variety of building materials with the goal of learning the importance of developing strong and healthy relationships. Prizes will be awarded for tallest structure, most creative structure and most accurate structure. 10-11 a.m. Free. Children age 4 and older. Headwaters at the Comal, 333 E. Klingemann St., New Braunfels. 830-608-8937. www.headwatersatthecomal.com

July 23-25 | North American Jewelry Show

Exhibitors from around the country will offer jewelry, gifts, gourmet items and more during this three-day event. Shoppers can purchase a variety of goods and have a chance to win prizes throughout the weekend. 10 a.m.-6 p.m. (July 23-24), 10 a.m.-4 p.m. (July 25). Free admission. New Braunfels Civic/Convention Center, 375 S. Castell Ave., New Braunfels. 210-410-0737. www.nashows.com

July 24 | Fire Truck Push-in Ceremony


The New Braunfels Fire Department is celebrating the arrival of its newest fire truck with a generations-old tradition of pushing it into the station just like firefighters in the 1800s had to push back their horse-drawn equipment to the station after a fire. Participants receive a commemorative souvenir. Free. 10 a.m.-noon. Fire Station No. 6, 209 Stone Gate Drive, New Braunfels. www.nbtexas.org

July 31 | 1st Annual NB Palooza Music Festival

During the first NB Palooza Music Festival, guests will hear live performances from a variety of bands and solo artists. Colby Keeling will headline the event with Blues Like Usta Wuz, Ruby Ruiz and more artists opening. 12:30 p.m. (doors open), 1-5 p.m. (live music). $10 (per person). River’s Den Resort, 388 Saint Mary St., New Braunfels. www.facebook.com/newbraunfelsnightlife

July live music


Live at Landa Concert Series

110 Golf Course Road, New Braunfels

830-221-4350 | www.nbtexas.org


  • 04 J. Abram Band

  • 08 Jay Eric and Rumor Town

  • 15 The Revs

  • 22 Soul Sessions

  • 29 Roadside Libby


Downtown Social

386 W. San Antonio St., New Braunfels

830-214-6650 | www.downtownsocialnb.com


  • 03 Sam Riggs

  • 31 Tyler McCollum


The Phoenix Saloon

193 W. San Antonio St., New Braunfels

830-643-1400 | www.thephoenixsaloon.com


  • 10 3 Man Front

  • 17 Blackbird Sing

  • 24 Cadillac Drive