Business is booming in New Braunfels, and more new businesses have moved into the city in the past few months. Check out some of the newest businesses, including coffee and tea shops, health clinics and a miniature golf course.

Ellie Mental Health, a mental health therapy clinic, opened Jan. 9. The clinic is located at 3016 Independence Drive, Ste. 105, New Braunfels.

Owner Steve McCoy decided to open Ellie Mental Health because he is passionate about mental health and destigmatizing mental health.

“We believe that everyone can benefit from therapy,” McCoy said. “I think it’s kind of a misperception, you know; people go into therapy, and they have to be there their whole life, and that’s not really the case. Everybody needs help sometimes.”

The clinic offers a wide range of therapy, including couples therapy, grief therapy, trauma-informed therapy and online therapy. They currently accept Blue Essentials, Blue High Performance Network, Blue Premier HMO, BlueChoice PPO (BH), Cigna (Evernorth) and GEHA insurances.

Ellie Mental Health is open Mondays through Fridays from 9 a.m.-3 p.m.


A new smoothie and juice bar, Rise Up NBTX, opened in New Braunfels on Dec. 12. Rise Up NBTX is located at 625 Central Parkway, Ste. 106. It sells a variety of teas, smoothies and coffee. Rise Up NBTX also sells RisePops, which are different cream and fruit pops in different flavors.

“We are Christian based and privately owned,” said Christy Stransky, owner of Rise Up NBTX and Gypsy Waltz Hot Yoga. “We are customer centric and change the menu based upon what our customers would like to see.”

It is open Mondays through Fridays from 7 a.m.-6 p.m and Saturdays from 7 a.m.-4 p.m. Rise Up NBT is closed on Sundays.

Elite Chiropractic & Wellness opened Jan. 16 at 3016 Independence Drive, New Braunfels. The business is female owned and operated by Drs. Marisa Sosa and Elisa Guillen.

It offers a variety of different services, such as dry needling, cupping, instrument-assisted massage techniques and acupuncture. Elite Chiropractic & Wellness also has NormaTec recovery boots, an air-pressurized compression device that helps with recovery.

“We’re just really excited to serve the community and bring wellness to the New Braunfels area as well as helping treat athletes, pregnancy and pediatrics,” Sosa said.

Elite Chiropractic & Wellness is open on weekdays from 8:30 a.m.-1 p.m. and 2-6 p.m. and on Saturdays from 8:30 a.m.-12:30 p.m. It is closed Sundays.


Bluebonnet Softwash celebrated its grand opening Jan. 19. The business is locally owned and veteran managed by husband and wife Ed and Cheryl Rivera. The couple decided to open their business after researching and figuring out what they wanted to do after the military.

“We provide exterior, commercial and residential cleaning,” Ed Rivera said. “We use a soft wash system for rooms, homes and commercial buildings, and we also provide pressure-washing services.”

Bluebonnet Softwash is open from 9 a.m.-3 p.m. Mondays through Fridays and closed on weekends. The business is located on 1965 Post Road, New Braunfels.


Texan Tea held a soft opening in New Braunfels on Dec. 24 and a grand opening in January at 580 S. Business I-35. The locally owned business sells lemonade and sweet and unsweet teas from a drive-thru window with the flavors mint, peach, and raspberry among the options for customers to choose from. 830-214-0373

A new local business offering family-fun activities has opened in the community. Mini-golf course Sip N Putt opened at 7420 N. I-35, New Braunfels.

Perched on the side of a hill with views of the Hill Country, the champion-style putting course has 18 holes and offers three difficulty levels: beginner, moderate and championship. The business held its soft opening Jan. 13 and is offering $15 adult games to customers with kids games half off.

“It took a lot of work in land improvements alone, but just seeing the aesthetics and the walls and as we build into the landscape, it's going to be a beautiful piece of property, and hopefully everybody can enjoy it,” owner Bret Shallenberger said.

Only the mini-golf portion of the business is open to the public so far, but Shallenberger has big future plans for the property. On top of the sloped course that is designed to represent the Hill Country, retrofitted storage containers will house a large seasonal holiday display with a walking path, a spectator lounge and one of two bars called the Halfway Haus.

A 100-foot waterfall is also in the process of being constructed, which will overlook a larger bar, a stage and a food truck area. The business also has future aspirations to add a kids mini-golf course and a members-only cigar lounge and spa on the property.

It took over a year of extensive planning and construction to build the course alongside support from landowner Fred Heimer, and Shallenberger said he is happy with how it came together. He anticipates the rest of the property will be completed by the summer.

“It’s very nice to see [the miniature gold course] done,” Shallenberger said. “But really better than that is seeing people's reaction; it sounds like a golf tournament going on up here at night with people hooting and hollering and having fun, and everybody's digging it. That's better than anything else I could expect.”

The business is open from 10 a.m. to 10:30 p.m. daily.