New Braunfels is home to many businesses that offer services, products and experiences for the community. Here is a look at 10 local businesses featured by Community Impact Newspaper in 2021.

Badass Broncos

The precision work that goes into making Ford Broncos look like they just came out of the factory is on display at virtually every corner of Badass Broncos in New Braunfels.

Woody Ferrebee opened Badass Broncos in New Braunfels with his wife, Colleen, in November 2017.

Dance by Design

For Carolyn Simpson Wells, owner and director of Dance by Design Studios, dancing has served as a crucial instrument for self-expression since she was young. “My mom says that I used to walk around on my tippy-toes all the time, so she put me into dance class when I was 3,” Wells said.

After marrying her husband, Thomas, the couple moved to New Braunfels, and Wells opened Dance by Design in 2014.

Animal World and Snake Farm Zoo

For more than 50 years, experts at Animal World & Snake Farm Zoo have been educating visitors about snakes, reptiles and exotic mammals and the role they play in our ecosystems.

Originally founded in 1967 as the Snake Farm, the facility draws thousands of guests each year and was renamed Animal World and Snake Farm Zoo after being purchased in 2007 and earning accreditation from the Zoological Association of America.

Fickle Pickles

Billie Shaw opened the first Fickle Pickles shop in Boerne in 1981. Officially called Carousel Antiques & Fickle Pickles, the Boerne location remains the flagship operation, but the brand has expanded considerably in the last three decades.


When Dr. Grant Smith, an ophthalmologist with the New Braunfels Vision Center, purchased the building located at 1389 Wald Road in 2015, he intended to use the facility to produce eyeglass lenses.

One side of the building was the former home of Athletic Republic, and in 2017 Smith shifted his plan to keep that gym space while lenses were made in the other half of the building, said Garrett Klaproth, manager of StrengthBuilt Athletics.

Texas Ski Ranch

For 20 years Texas Ski Ranch has provided wakeboarding thrills and beach vibes close to home, tucked away off North I-35 in New Braunfels.

Thrill seekers and those looking to just hang out on a beach have steadily flocked to Texas Ski Ranch to enjoy the beach and try their hand at wakeboarding along a guided cable pulley system.

Whitworth Stained Glass & Art Gallery

For Jack Whitworth, creating stained glass began as a hobby and has grown into a passion that allows him to share his abilities and faith with others.

“I love creating stained glass because it allows me the creativity to give back some of the talent that I’ve been given throughout the decades,” Whitworth said.

For Goodness Sake

In 1976, Beverly Krock opened For Goodness Sake Natural Foods in Del Rio, Texas, with the goal of selling organic and natural products.

In 1991 the store opened a New Braunfels location on Common Street, and in 2006 Krock’s daughters, Lauren Krock and Shannon Hanz, took over ownership and the operations of the shop.

Duckworth Violins

For over 15 years, Bryan Duckworth’s violin shop on West San Antonio street has provided a home for fiddlers, mariachis, symphonic players, students and amateur musicians alike to bring in their violins and other bowed instruments for repair or to purchase new ones.

Producer’s Co-Op

Since moving down the street and away from downtown, the newly expanded Producer’s Co-op retail location—The Producer’s Co-op Country Store—on South Seguin Avenue has garnered new customers previously unaware of its array of offerings.