With more than 30 distinct programs of study and opportunities beginning as early as seventh grade, CTE gives students the chance to deeply explore future careers long before they leave high school.
The program’s reach continues to grow thanks to a unified team of leaders, including Superintendent Dr. Theresa Williams, CTE Director Karen Buechman and the newly appointed CTE Center Principal, Jean Laswell.
What is CTE, and why does it matter?
CTE is built on hands-on, experience-based learning that helps students understand possible career paths while developing technical and professional skills.
Every program of study is aligned with high-demand fields in the region and includes coursework designed to prepare students for college, skilled trades or high-demand careers.
“CTE shaped my own path, and it continues to shape the future of our students,” Dr. Williams said. “I’ve seen how intentional pathways open doors and create powerful opportunities for students to discover their strengths, pursue their passions and realize their potential. In Plano ISD, we’re investing in programs that connect learning to real-world success, because we’re not just preparing students for the future; we’re preparing them to lead it.”
In Plano ISD, students can begin exploring careers in seventh grade and continue their pathway through high school. Programs span 13 career clusters, from engineering and health sciences to hospitality, marketing, manufacturing, graphic design, cybersecurity and more.
How do students choose a pathway?
Exploration starts early. In elementary school, students are encouraged to imagine future careers beyond what they already know.
Middle school students actively explore career options. They complete interest surveys, participate in panel discussions with industry professionals and attend districtwide events like "Find Your Future" to receive personalized insights into potential career paths.
By eighth grade and sometimes earlier, students begin selecting their programs of study.
“We help each student find the pathway that best fits their interests and talents,” Ms. Buechman said. “That early exposure makes a real difference in student engagement and readiness.”
Which programs are growing the fastest?
Programs in business, marketing, finance, engineering and health science continue to draw high enrollment. The district is also developing emerging fields, shown in the significant growth of automotive technology across Plano Senior High and Plano East, with a launch planned for Plano West. These choices meet students where they are, whether they remain at their high school or travel to the new CTE Center.
“Our new CTE Center brings so many options together, from architecture and audio/video production to advanced robotics and a full-service salon powered by our long-standing TONI&GUY partnership,” Ms. Laswell said. “With a working restaurant, student-run credit union with Credit Union of Texas and specialized labs, students develop career-ready skills in real work environments.”
This approach means students apply their knowledge well before graduation—and their experiences go far beyond simulation.
Do students earn certifications?
Yes, students earn valuable industry certifications in nearly every CTE program.
These credentials—ranging from cosmetology licensure and Certified Veterinary Assistant (CVA) to technical expertise in AutoCAD, Revit, and Premiere Pro, and medical skills like Patient Care Technician—ensure students stand out in college applications, secure internships and gain immediate job opportunities.
“These certifications give students instant credibility in the workforce and can make a life-changing impact for families,” Ms. Laswell said.
How does CTE connect students to employers?
Plano ISD partners directly with local businesses and industry professionals to offer internships, guest speakers, curriculum feedback and more.
“These partnerships ensure students practice in real professional environments and prepare for future employment,” Ms. Buechman said.
Dr. Williams added onto that.
“Partners are essential. They help shape and inform our curriculum to align with what the job market needs,” Dr. Williams said. “We want every CTE student to step confidently into the work force, knowing the experiences they’ve had and the skills they’ve developed in Plano ISD have prepared them for their chosen path.”
What other opportunities exist through PISD academies?
Plano ISD also offers five academy programs that require applications. Two fall directly under the CTE umbrella: Health Sciences Academy and Electrical Engineering Academy (in partnership with East Texas A&M University).
Additional academies include the International Baccalaureate program, Wildcat Collegiate Academy and Academy High School. Applications are now closed, but those interested can contact program staff to join a waitlist.
What should families know now?
Awareness remains the district’s primary goal.
“More than anything, we want families to know about all the amazing options they have in Plano ISD, including CTE,” Dr. Williams said. “Whether a student wants to go straight into the workforce, enter college with credits already earned or do both, CTE opens those doors.”
Enrollment is now open for the 2026-27 school year. Explore pathways, programs, certifications and opportunities today.
The above story was produced by Multi-Platform Journalist Sydney Heller with Community Impact's Storytelling team with information solely provided by the local business as part of their "sponsored content" purchase through our advertising team.
