In New Braunfels, every drop of water matters, and so does every neighbor.

That’s why New Braunfels Utilities has made conservation a community commitment, offering rebate programs and hands-on support that help residents reduce waste.

“Utilities can seem invisible until something goes wrong, but behind the scenes is a world of complex, fascinating work that has a very direct impact on the quality of our lives,” Director of Customer Solutions Andrew Cummings said. “[We are committed] to helping our customers in the short-term and protecting our community in the long-term.”

What kinds of rebates are available, and how are people using them?

NBU’s conservation efforts started indoors with simple toilet and faucet upgrades. As the city has grown, so have the programs. Now, customers can receive rebates for outdoor improvements too, including removing grass and eliminating unnecessary sprinkler zones.

“Residents are using [our rebate programs] to make practical, cost-saving changes that also reduce strain on our water system, especially during drought,” Cummings said.

In fiscal year 2024 alone, NBU issued more than $622,000 in rebates, helping residents make changes that support both their wallets and the local water supply.

“We’ve also streamlined the process to make participation easier and more accessible,” Cummings said.

That accessibility is intentional. Every improvement, no matter the size, is a step toward a more resilient community.

Flyer about New Braunfels water rebates

Where should I start if I want to save on my utility bills?

Navigating conservation efforts can feel overwhelming, but NBU wants residents to know they don’t have to do it alone. That’s why they offer free in-home water and energy assessments.

Through these assessments, the team helps residents understand how their homes use water and energy, and where small changes can lead to big results.

“Every home is different, and our team works to create personalized solutions at no cost,” Cummings said.

Customers can also sign up for usage alerts through their online portal, which can flag sudden spikes and help catch leaks early.

This work is about more than conservation; it’s about empowerment.

“We’re here to walk people through the process, whether that’s recommending upgrades, guiding customers to rebates or connecting them with payment support,” Cummings said.


What happens during an in-home assessment?

For many residents, these visits are eye-opening.

“Many customers are surprised to learn how much water is lost through small leaks or how simple adjustments can lead to big savings,” Cummings said.

Sometimes the change is dramatic, such as a customer whose smart meter alert revealed a hidden irrigation leak wasting thousands of gallons each month. Other times, it’s more gradual. For example, a homeowner who transitioned to xeriscape landscaping, cutting monthly usage from 25,000 gallons to under 5,000.

Even a fix as small as a leaking toilet can lead to measurable change. For NBU, that’s the beauty of this work; it adds up.

“These stories are reminders that conservation isn't just good for the system; it’s good for people,” Cummings said. “It saves money, reduces usage and empowers our community to be part of the solution.”

To schedule an assessment:


What if I’m struggling to keep up with my bill?

NBU’s utility bill assistance program offers short-term relief and connects customers with long-term support at the New Braunfels Food Bank. For those going through tough times, conservation isn’t always the first concern. Sometimes it’s about just getting through the month. That’s where NBU’s utility bill assistance program steps in.

To learn more about NBU’s bill assistance program call 830-629-8400 or email [email protected].

How does NBU reach more people with these resources?

NBU doesn’t just wait for customers to come to them; they go into schools, libraries and neighborhood events to bring information and resources to the community.

This year, they launched the Monster Detective Program in local elementary schools to teach students about smart energy use and long-term savings. They also sponsor an interactive exhibit at the McKenna Children’s Museum, helping families explore how water and electricity power their everyday lives.

Additionally, NBU hosts and attends major community events, including workshops at libraries, answering questions at neighborhood gatherings and helping people sign up for free assessments or rebate programs in person.

“These partnerships help us meet people where they are, creating in-person opportunities to connect and understand their utility services,” Cummings said.

Photo of NBU community outreach

Why does this work matter so much to the NBU team?

To the NBU team, this work is deeply personal. They aren’t just employees; they’re residents, parents, neighbors and stewards of the city they serve.

“Public utilities exist to meet some of the most critical needs in a community, delivering safe, reliable water and electricity that support health and daily life, but our responsibility doesn’t stop there,” Cummings said.

Unlike investor-owned utilities, NBU exists for people, not shareholders. That focus shapes every program, rebate and customer interaction.

Conservation isn’t just a technical issue; it’s a community value. Every gallon saved, every home supported and every conversation we have about smarter resource use brings us closer to a stronger New Braunfels.

“It’s deeply rewarding to help our community understand and appreciate the often overlooked systems that keep our city running,” Cummings said.

To learn more about New Braunfels Utilities’ mission, rebates and customer assistance programs, visit their website at www.nbutexas.com today.

Woman helping family get utility assistance in New Braunfels

The above story was produced by Multi-Platform Journalist Sydney Heller with Community Impact's Storytelling team with information solely provided by the local business as part of their "sponsored content" purchase through our advertising team.