For clients looking for something more personal than an open gym, but less expensive than a personal trainer, newly opened Alloy Personal Training is ready to fill that gap.

Alloy Personal Training has been in existence for 30 years, but began franchising about three years ago, with the newest location opening at 16 Village Lane, Ste. 150, Colleyville on Feb. 10. The business also has locations across the country, with multiple in Houston, Austin and Dallas-Fort Worth.

What makes Alloy Personal Training unique is the approach to fitness, with the mission being to help people live a better, healthier life. Sessions take place in an intimate group setting with a maximum of six people with one trainer.

“It's still personalized and tailored to the individual client based on their needs: any injuries, capabilities and anything that we need to work around with them,” owner Mike Thompson said. “By putting the personal training in a small group, it brings it in at a better price point per session, and it also provides more flexibility, since we can put more people in each hourly session than just one person.”

With this personalization, trainers are better able to help clients better reach their personal goals, including:

• weight loss
• avoiding illness later in life
• staying fit
• getting ready for a big event

The benefits of being in a small group also allow staff to know clients in and out, while working out in a controlled environment. Trainers won’t be doing any strength-based exercises outside of their clients abilities. Clients also feel a warm welcome when coming to the gym because of the more personal relationship they’re able to form within the small group setting.

“This is a place where when someone walks in the door, they're gonna hear their name within a couple seconds, because we know who they are. We are focused on them the whole time that they're here,” Thompson said.

For first-time clients, Alloy Personal Training starts off with a starting point session. The hour-long one-on-one session has the client go over their goals in-depth to get to the root of their core goal. The client also goes through a body composition assessment, as well as a functional movement assessment. Finally, the client does a mini workout to see how their body moves and what their abilities are.

Every 30 days, clients do an updated body composition assessment to see how they’ve progressed in terms of their goals.

“When you start working out, you're not gonna see changes on the scale or in the mirror right away. That's different for everybody,” Thompson said. “Some people aren’t gonna see anything for a month, some people aren’t gonna see anything for six months, but when we redo the body composition, you're gonna see change because it sees what's happening in there.”

The schedule and cost:

• Mon.-Fri., 6 a.m.-noon, 4 p.m.-8 p.m.; Sat., 7-11 a.m.; Sun., closed
• $35-$40 per session

Thompson also stressed the majority of clients are new to exercising or coming back from a long break of not working out, which makes the environment very beginner-friendly.

To book a session or learn more about Alloy Personal Training, visit the website or call 817-646-9404.

The above story was produced by Community Impact's Senior Multi Platform Journalist Sierra Rozen with information solely provided by the local business as part of its "sponsored content" purchase through our advertising team.