When the holiday season begins, many people start to conjure images of holiday lights and Christmas cheer. All of these things can make a person feel warm, fuzzy and nostalgic. When visitors step into the downtown Fulshear area in December, they will be greeted by all of this and more.
The City of Fulshear Economic Development wants to light up downtown cohesively to build upon this. The end goal is to get visitors excited about the upcoming holidays and make downtown Fulshear a holiday destination. By creating an opportunity for putting up Christmas lights, the city hopes to bring more attention to the downtown area.
Along with lighting the entire area, there will also be a 16-foot-ornament that will provide social media photo moments. Christmas isn’t Christmas without a Christmas tree, therefore expect a lit up 20-foot tree that will also bring additional photo moments.
“I think these days we look for these Instagram moments where you can go and take a selfie and post and show that you're celebrating Christmas,” said Herman Rodriguez, director of economic development for the city. “It's that nostalgic feeling that is the holidays, and we want to combine that with the charm that is our downtown.”
The lights will be up starting the week of Thanksgiving and last until the end of December. The city hopes when people are walking around and admiring the lights that they will also take advantage of nearby shops and restaurants to get their holiday shopping done while grabbing a quick bite to eat and support the local economy.
To also help get residents into the holiday spirit, the city will host a tree lighting ceremony to celebrate the opening of the City of Fulshear Municipal Complex.
The tree lighting ceremony will take place around sunset at 7 p.m. on Dec. 3 at the new office located at 6611 W. Cross Creek Bend Lane, near Cross Creek Ranch. The ceremony will be conducted by Fulshear Mayor Aaron Groff.
“Being able to have a big tree and have the mayor light up the tree I think is symbolic of the holidays and gives kids that reminiscence of equating Christmas with our small town charm,” Rodriguez said. “Lights create an atmosphere of the holidays in downtown and then having a small event where we feel that we can contribute and be a part of people's holiday schedule.”
During the ceremony, the city wants to try to provide cookies and hot chocolate for visitors to enjoy, as well as potentially Christmas carolers who would come by to perform.
“For the most part, if you ask people what their favorite holiday is, it's Christmas,” Rodriguez said. “We just kind of want to bring that warm and fuzzy Christmas feeling to folks and keep it going.”
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