Amber Russell has always had a passion for the law and wanting to make a difference in people’s lives. This ultimately led her to fulfill another passion of owning her own business: She opened The Law Office of Amber Russell in 2021 and now has three offices in Austin, Waco and Dallas [Frisco].

"It has been a passion since I've seen how much of a difference one person can make as a lawyer for a large group of people or change one person's life,” said Russell, who has worked in the personal injury law field for two decades. “I spent the first half of my career as a defense attorney. While I got some great training and worked with some fantastic people, it just wasn't satisfying that passion I had for making a difference for individuals."

A key factor that makes Russell’s firm stand out is a combination of experience, compassion and resources.

“Our team keeps very small dockets on purpose,” she said. “We intentionally limit the number of clients we are serving at any time. We want to be the law firm that knows all our clients."

Russell said her business prides itself on telling the whole story for everyone who has suffered a loss or injustice; for example, her firm has used technology to show how people’s losses are truly impacting families.

"I have worked with the same gentleman that works with the Center for Missing and Exploited Children to age photos to be able to show, when a family loses someone, what it would've looked if that person would've been around in 10 years for their high school graduation, 20 years for marriage and all those milestones that people miss out on," Russell said. "Finding a way to [visually] show it to people really makes a difference."

Another facet that makes Russell’s law office different is the pro bono work her team does.

"For those that cannot afford legal services in areas specifically, we try to help survivors of domestic violence who are having family law issues and otherwise cannot afford legal help,” Russell said. “The last thing we want is someone who has escaped abuse to be stuck in a situation because they can't afford a lawyer to get them out of it."

To help with these situations, office staff includes Senior Attorney Jean Phillips, Associate Attorney Kayla Aitken, Senior Paralegal Kerri Ball, Legal Assistant Sam Williams and Administrative Director Mimi Jaye.

"I am thankful for the lawyers that we have added to our team this year. They both bring really great talents to our team," Russell said. "All of our team members from the first hires to now are fantastic."

Russell’s law offices are always looking for ways to give back to the community as well.

"[Aitken] has mock trial experience and up in the Frisco area, we had a local high school that was competing and had not got an attorney sponsor for their team,” she said. “We also speak to local elementary schools and give talks all around the local communities on topics like Insurance 101. We go around and talk to different groups of lawyers, different community groups, and schools. We talk about what the important questions are to ask so that you have protected yourself and your loved ones." Russell said one of the goals of her law offices is to change how people perceive personal injury lawyers.

"Our goal as a firm is to change that image because what we are doing is so important to our clients and society,” she said. “The founding fathers thought that this was important enough to make it one of the 10 amendments—the right to a jury trial even in civil cases. I want to change people's view so they can see the difference that we are able to make and just reset the stage.”

For more information on Russell’s personal injury law firm, visit MakeTheCallThatMatters.com.

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