H-E-B is launching tap-to-pay services across all its Texas stores, allowing customers to make quick, contactless payments using digital wallets like Apple Pay, Samsung Pay and Google Pay.

The gist

Starting on Oct. 7, H-E-B will roll out tap-to-pay technology across Texas, beginning with stores in the San Antonio area, according to a news release from the grocery store.

All stores in the region will offer the service within a week. For locations outside the San Antonio area—including Mi Tienda stores in Houston—access to the tap-to-pay service is expected by the end of October, as per the release.

The details

Customers will be able to use tap-to-pay at:

  • Registers
  • Self-checkout lanes
  • H-E-B restaurants
  • H-E-B pharmacies
The tap-to-pay service will not be available at fuel pumps, but customers can use the service at fuel station payment windows, according to the release.


What they're saying

“This has been one of the most requested services from our customers and partners,” said Ashwin Nathan, H-E-B’s group vice president of marketing and payments, in the release. “We are excited to make this technology available at all H-E-B locations.”