SmileShop opened Aug. 15 at 3 Sugar Creek Center, Ste. 100, Sugar Land. SmileShop is part of the SmileDirectClub brand that connects customers with licensed dentists and orthodontists to create a plan for straighter teeth. The brick-and-mortar SmileShop location provides free 3-D dental scans and gets customers started on their SmileDirectClub process. 1-800-688-4010.