Austin FC announces mobile app-focused ticketing partner to handle sales

Austin FC's 22,000-seat stadium in North Austin is set to break ground this fall.

Austin FC's 22,000-seat stadium in North Austin is set to break ground this fall.

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Austin FC announced July 31 it has selected New York-based SeatGeek as its ticketing partner to handle buying, selling and transferring tickets.

SeatGeek has a mobile-focused platform that includes an app to allow fans to scan their tickets and gain access to games, according to a news release.

The Major League Soccer team stated in a news release it has secured deposits for more than 35,000 seats for a stadium that will have 22,000 seats. Austin FC leaders also reported an MLS record of securing deposits for 30,000 seats in one day.

"SeatGeek is best-positioned to fulfill the purchase and sharing capabilities that the modern ticket buyer demands, and Austin FC is excited to begin working alongside SeatGeek to harness their successful ticketing advancements and apply [them] to a project that serves a region, which takes great pride in innovation," Austin FC President Andy Loughnane said in a news release.

SeatGeek works with six other MLS teams as well as the NFL's Dallas Cowboys.

Groundbreaking for the stadium at 10414 McKalla Place, Austin, near the intersection of Burnet Road and Braker Lane is expected to occur in September. Austin FC will play its first game in March 2021.
By Amy Denney

Managing Editor, Austin metro

Amy has worked for Community Impact Newspaper since September 2010, serving as reporter and senior editor for the Northwest Austin edition as well as covering transportation in the Austin metro. She is now managing editor for the 10 publications in the Central Texas area from Georgetown to New Braunfels. She enjoys spending time with her husband, son and two cats.