Austin recently implemented a new program to help drivers get to their destinations more quickly, including a campaign to promote awareness of distracted driving on city streets.
Distracted driving issue
Brian Goldberg said he saw a line of cars delayed because a driver was distracted at a green light. He said when the driver became aware that the cars in front of him had already passed through the green light, the signal had turned yellow, ensuring his safe passage but leaving a trail of vehicles stuck at the now red light.
The Austin Transportation Department traffic engineer said he takes light timing seriously and this incident, among other similar events, sparked Goldberg to launch a campaign July 13 to make drivers more aware of their surroundings at signaled intersections.
“My goal is to make sure everyone can get around the city as quickly and safely as possible,” he said. “When I see [distracted driving] happening, I know everyone driving on that intersection is frustrated. And I’m frustrated because I’m working on these timings, and I have a passion for that. My timings are not working right, and it’s out of my hands at that point.”











