On Feb. 1, a Willowbrook-area tax planning firm launched its rebrand as Kramr CPAs & Advisors. Formerly known as Hoole & Kramr CPAs, the business is owned by certified public accountant Samantha Kramr.

“We are excited that our name change is a step to move ahead in our desire to offer a wider range of strategic business advisory services,” Kramr said in a Jan. 26 news release from public relations firm Kerry McGuire Communications.

Kramr CPAs & Advisors offers services such as tax planning and preparation. The business is located at 12828 Willow Centre Drive, Unit B, Houston. 281-469-6600. www.kramrcpas.com