As the co-owner of Fulshear Floral Design, Ace Berry has devoted his life to floral design by fulfilling orders with his labradoodle, Gus, teaching seminars across the U.S. and becoming the 2019 Texas Floral Designer of the Year.
“I want people to love flowers as much as I do,” he said. “Flowers impact your daily life. Think about it, of how much happier you’d be constantly putting and refreshing flowers in your home. It’s such a small thing.”
But Berry was not always a florist.
He previously managed a sports store and a worked at a juvenile correctional facility and in the oil fields.
“I was completely miserable,” Berry said. “I told myself I’ve got to find something that makes me happy.”
He said he remembered how much he enjoyed working as a delivery driver at florist shop in Victoria, Texas, as a teenager. So in 2007, Berry took a class and began working at G Johnsons Floral Images at the Texas Medical Center.
He fully immersed himself into floral design by going to national conventions, receiving feedback on his creations and studying techniques, he said.
“People told me I was crazy,” he said. “And I told them, ‘I’m gambling on myself.’”
And it was a gamble that paid off. Berry and his wife have owned Fulshear Floral Design at 8525 FM 359 South, Ste. 105, since 2016. The store includes a retail component and provides floral arrangements for events and everyday celebrations.
Berry said he chose to be a florist in Fulshear because he projected the city would experience a population boom. He also visited Fulshear as a child when his father took him to rodeos in Simonton.
In his store, Berry and his six employees embody the friendliness of a small town, he said. Last winter, he sold his store’s Christmas tree and set it up at a customer’s house after noticing she was overwhelmed by the season and home repairs.
“Customer service is big in Fulshear,” he said. “If you don’t have it, you’ll sink. I have a motto: Be kind to everyone. A smile doesn’t cost you anything.”
Fulshear Floral Design
8525 FM 359 S., Ste. 105, Fulshear
Hours: Mon.-Fri. 9 a.m.-5:30 p.m., Sat. 9 a.m.-noon, closed Sun.