The Fort Bend Epicenter continues development with a five-year founding partnership with Energy Texas. As the official energy provider for the venue, Energy Texas will receive marketing assets from the Epicenter, which opens in late August.
The partnership was announced in a news release May 23. The deal is the first founding partnership for the Epicenter, said Tara Williams, chief marketing officer for Energy Texas, in the release.
The details: A founding partner is a term used to describe an initial shareholder in a company. The marketing assets for the electricity provider will be inclusive of:
- Arena signage
- Marketing messaging on the Epicenter’s marquis sign, LED video screens and ribbon boards
- Additional promotional opportunities
Quote of note: “We are an energy company created by Texans, for Texans and proud to be the power behind the Epicenter,” Williams said in a statement. “The Epicenter is going to bring incredible sports and entertainment events to Fort Bend County, and we are happy to be a part of it.”
