A mother-and-daughter duo opened a haberdashery for boys in the River Oaks Shopping Center in April, according to a June 17 news release.

The details

Lisa Hostler and her daughter Chelsea Hostler established ParkerJoe in River Oaks after two years of operating as a boutique vendor at Painted Tree specialty shops, per the release.

ParkerJoe caters to children from newborns to around 12 years old. The 1,840-square-foot shop sells a curated selection of apparel, toys, games, books and Texas-themed stuffed animals.
A June 17 release on the opening of the brick-and-mortar said ParkerJoe is the only store that caters specifically to boys in Houston. (Courtesy Alex Montoya)
A June 17 release on the opening of the brick-and-mortar stated ParkerJoe is the only store that caters specifically to boys in Houston. (Courtesy Alex Montoya)
Quote of note

Lisa Hostler said in a statement ParkerJoe is a place for kids and parents with personality, and that they hope to expand the brand across Texas.


“From a business standpoint, ParkerJoe serves a need: there are very few stores for standout boys’ clothing, and shopping online for this age group can be a challenge,” Hostler said in the release.
ParkerJoe has clothing for all occasions as well as games, books and toys. (Courtesy Alex Montoya)
ParkerJoe has clothing for all occasions as well as games, books and toys. (Courtesy Alex Montoya)
What's in a name

The Hostlers created the ParkerJoe brand out of difficulty shopping for Chelsea Hostler's son, Parker. The passing of Lisa Hostler's husband Joe served as a catalyst for the business, per the release. It was after he died that Lisa Hostler decided to move closer to her daughter.