Margaritaville moves Lake Conroe opening date to summer, announces operator

Margaritaville Resort announced April 4 its acquisition of the 186-acre La Torretta Lake Resort & Spa property. (Rendering courtesy of Benchmark)
Margaritaville Resort announced April 4 its acquisition of the 186-acre La Torretta Lake Resort & Spa property. (Rendering courtesy of Benchmark)

Margaritaville Resort announced April 4 its acquisition of the 186-acre La Torretta Lake Resort & Spa property. (Rendering courtesy of Benchmark)

According to a press release, Jimmy Buffett’s Margaritaville is preparing for its summer 2020 opening on Lake Conroe at 600 La Torretta Blvd.



The Dec. 2 press release announced hospitality organization Benchmark will operate the resort. Margaritaville Resorts originally said April 4 the resort would open in fall 2020. The 186-acre location will feature an 18-hole golf course, two restaurants, a water park, boating, fishing and other lake activities. The resort is also open for meetings and events with its 72,000 square feet of meeting space. The resort will be the first franchise location in Texas.



“Benchmark is very excited to be part of this groundbreaking project that will bring the iconic Margaritaville brand to the Houston market, and to our neighbors throughout the Lone Star State, and beyond,” Benchmark CEO Alex Cabañas said.



Margaritaville Resort announced April 4 its acquisition of the 186-acre La Torretta Lake Resort & Spa property on Lake Conroe in partnership with Atlanta-based Songy Highroads and Baton Rouge, Lousiana-based The Wampold Companies. This comes while the city of Conroe is in the early design phase with Dallas-based development firm Garfield Public/Private on planning an $85.2 million hotel and convention center at Grand Central Park. www.margaritaville.com

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By Andy Li

Originally from Boone, North Carolina, Andy Li is a graduate of East Carolina University with degrees in Communication with a concentration in journalism and Political Science. While in school, he worked as a performing arts reporter, news, arts and copy editor and a columnist at the campus newspaper, The East Carolinian. He also had the privilege to work with NPR’s Next Generation Radio, a project for student journalists exploring radio news. Moving to Houston in May 2019, he now covers the Conroe Independent School District, Montgomery City Council and transportation.


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