Spirit of Texas Plaza enters phase three of master development plan

Officials are preparing to break ground on phase 3 of the Spirit of Texas Plaza in Conroe.

Officials are preparing to break ground on phase 3 of the Spirit of Texas Plaza in Conroe.

Phase three of the Spirit of Texas Plaza development east of I-45 on Texas 105 is impending, as phase two of the plaza is near completion. Denton Florian, Spirit of Texas Bank director of public relations, said phase two will include a second office building and will be completed within 30 days.

Florian said site development has begun on phase three, which includes a two-story office building that will house over 15 businesses, and will be completed in the next 12 months. The Spirit of Texas Plaza is part of a five-phase master project, totaling $22 million.

“It’s going to be a major complex,” Florian said. “It’s going to help put Conroe on the map as a center for financial service, draw more business for Conroe and put it in a strong position for economic activity.”

While the completion of the Spirit of Texas Plaza will contribute to transforming Conroe into a “business hub,” Florian said it will also fill the need of an artistic niche in the community.

Phase five will include the creation of walking paths and the 1,200-seat Yellow Rose Theatre.

Along with the outdoor venue is the launch of the Spirit of Texas Foundation for the Arts. Local schools, art leagues and fine arts organizations will be able to utilize the space.

“The Yellow Rose Theatre, in particular, will be such a great venue for Conroe,” Florian said. “It’s going to be a multi-use space that is certainly not something limited to Conroe, we hope lots of people will be able to benefit from it.”
By Kelly Schafler

Managing editor, South Houston

Kelly joined Community Impact Newspaper as a reporter in June 2017 after majoring in print journalism and creative writing at the University of Houston. In March 2019, she transitioned to editor for the Lake Houston-Humble-Kingwood edition and began covering the Spring and Klein area as well in August 2020. In June 2021, Kelly was promoted to South Houston managing editor.