My Diamond Shoppe owner in McKinney instills meaning into jewelry after reopening his store

Chris Sykes bought My Diamond Shoppe in McKinney about five years ago. His store can be found on Eldorado Parkway. (Photos by Renee Yan/Community Impact Newspaper)
Chris Sykes bought My Diamond Shoppe in McKinney about five years ago. His store can be found on Eldorado Parkway. (Photos by Renee Yan/Community Impact Newspaper)

Chris Sykes bought My Diamond Shoppe in McKinney about five years ago. His store can be found on Eldorado Parkway. (Photos by Renee Yan/Community Impact Newspaper)

Image description
My Diamond Shoppe also offers a selection of turquoise pieces, including this ring ($80).
It was a winding road that led Chris Sykes to take over his family’s jewelry business, he said. Sykes studied theater in college, and later on, he worked in the building industry before deciding to pursue something else.

“I came to be interested in the jewelry store around 35 years old. ... It was everything that I wanted to do on a more mature adult level,” Sykes said. “It was precious metals. It was still art; it was still gold and beauty.”

Sykes started at the family’s Plano store, gaining experience and knowledge, before buying the McKinney store, My Diamond Shoppe, from his stepfather around 2015.

In his store, Sykes helps shoppers find pendants, earrings, bracelets, rings and more made with gold, silver, gemstones and other precious metals. A workspace in the back allows Sykes to clean, polish and alter jewelry.

My Diamond Shoppe also offers appraisals, watch repair and old jewelry buying and resale.


Like many other businesses, My Diamond Shoppe had to temporarily close amid the COVID-19 pandemic this spring. Sykes said the store reopened gradually after receiving calls and emails and increasing its online presence.

“We started taking appointments, and it grew from there,” he said.

The summer months are usually slower for the jewelry business, Sykes said, but following the pandemic, he noticed more people coming in for gifts as well as for custom jewelry designs.

“It was as if going through all this, people were making their purchases count, so we had some unexpected buys,” he said.

While some classic jewelry trends never go out of style, such as diamonds and white gold, people are increasingly looking to buy things that have more personality, Sykes said.

“A lot of people these days, in my opinion—they love an imperfection,” he said. “They love a little grease spot in the corner of that design. That’s a very personal choice. The quality of those characteristics makes it more unique than anything.”

If shoppers cannot find exactly what they are looking for, Sykes said, they can commission custom pieces or bring old family jewelry to be recrafted.

“Repurposing is the most fun because I’m actually fixing and making something to send back out into the world,” Sykes said.

It also means a lot to the families, he said, as these items usually have a special meaning. They represent something tangible to hold onto, which is a big part of what drew him to this profession, he said.

“[Jewelry] has a lot of history and science to it all at the same time,” Sykes said. “There’s a lot of mystery in it.”

Additional reporting by Miranda Jaimes

My Diamond Shoppe

6150 W. Eldorado Parkway, Ste. 190, McKinney

972-369-0111

www.mydiamondshoppe.com

Hours: Tue.-Fri. 10 a.m.-6 p.m., Sat. 10 a.m.-5 p.m., closed Sun.-Mon.
By Miranda Jaimes
Miranda has been in the North Texas area since she graduated from Oklahoma Christian University in 2014. She reported and did design for a daily newspaper in Grayson County before she transitioned to a managing editor role for three weekly newspapers in Collin County. She joined Community Impact Newspaper in 2017 covering Tarrant County news, and is now back in Collin County as the editor of the Frisco and McKinney editions.


MOST RECENT

Texas Gov. Greg Abbott announced March 2 that mask mandates and business capacity restrictions will be lifted in Texas. (Courtesy Office of the Texas Governor)
Gov. Greg Abbott lifts statewide mask mandate, business restrictions in Texas

With vaccine distribution increasing, Gov. Greg Abbott said "people and businesses don't need the state telling them how to operate." Some local officials are pushing back, saying the relaxed restrictions are coming too early.




FarmHouse Fresh owner Shannon McLinden runs an animal rescue operation at the ranch. Among the ranch animals is her mischievous donkey, Arlo. (Francesca D’Annunzio/Community Impact Newspaper)
'I worked my tail off': McKinney resident builds FarmHouse Fresh skincare brand

Other than its need to reside within a special zoning district, the McKinney-based ranch has another unorthodox quirk: it is an animal rescue farm.

Scooter's Coffee is now open at 1451 E. Buckingham Road in Richardson. (William C. Wadsack/Community Impact Newspaper)
Scooter's Coffee opens in Richardson; Hawaiian Bros restaurant coming to Fort Worth and more DFW-area news

Read the latest business and community news from the Dallas-Fort Worth area.

Harvest Hall officially opened Feb. 6 in Grapevine as part of the Grapevine Main development. (Sandra Sadek/Community Impact Newspaper)
Harvest Hall now open in Grapevine, new dining options in Fort Worth and more DFW news from February

Here are some of the top stories from the past month from the Dallas-Fort Worth metroplex.

digital rendering of virus
Collin County Judge Chris Hill rescinds COVID-19 disaster declaration

Collin County’s declaration of local disaster in response to COVID-19 was rescinded Feb. 26 by Judge Chris Hill.

At its peak of power loss, the city had roughly 50,000 homes with interrupted power, many of which had prolonged outages, Plano City Manager Mark Israelson said. (Liesbeth Powers/Community Impact Newspaper)
Plano faces long-term impacts from storm; Collin County vaccine hubs resume service and more DFW-area news

Read the top business and community news from this week from the Dallas-Fort Worth area.

Snow covers I-45 in Houston during a winter storm that hit Texas the night of Feb. 14. (Shawn Arrajj/Community Impact Newspaper)
Legislators probe energy officials over power failures, lack of preparation heading into winter storm

The Texas Legislature held hearings Feb. 25 with energy companies including Oncor Electric Delivery and the Electric Reliability Council of Texas in response to last week’s historic winter storm, which left millions of Texans without electricity for days.

Chicken and waffles are served with syrup. (Courtesy Layered)
Layered offers breakfast, brunch and family-like bonds to McKinney

The breakfast and brunch restaurant, located at 111 E. Virginia St., McKinney, sees regulars visit on any given day.

The North Texas Municipal Water District has lifted its request for its member cities to reduce water use. (Courtesy Fotolia)
Collin County water supplier lifts water conservation request

With water demands returning to normal levels, the North Texas Municipal Water District has lifted its request to reduce nonessential water use within its service area, which includes the cities of Frisco, McKinney, Plano and Richardson.

The coffee and wine bar offers signature drinks, such as the Honey Bear Latte, made with honey and cinnamon, as well as food options, such as breakfast tacos, charcuterie boards, baked goods and snack boxes. (Courtesy Golden Boy Coffee Co.)
Golden Boy Coffee Co. opens in Plano; Black Rock Coffee Bar coming to Southlake and more DFW-area news

Read the latest business and community news from the Dallas-Fort Worth area.

As many as 31 stores across nine states will be shuttered as Fry's Electronics shuts down due to market changes and the pandemic. (Courtesy Qygen, Wikimedia Commons)
Fry's Electronics calls it quits after nearly 36 years in business

As many as 31 stores across nine states will be shuttered as Fry's Electronics shuts down due to market changes and the pandemic.

A lone runner jogs on a snow-covered road in Austin. Transportation projects across the city were briefly paused due to Winter Storm Uri. (Jack Flagler/Community Impact Newspaper)
ERCOT: Texas power system was less than 5 minutes from collapse during winter storm

ERCOT's CEO offered details into what led to the massive blackouts that left millions of Texans in the cold last week.