Husband and wife Ron and Deanna Ross, along with their daughter Becky Ross Dunphy, said they consider the winery to be “the Cheers bar of McKinney.” The winery was established in 2003.
Like the bar in the ‘80s sitcom, Lone Star is a place where everyone knows each other and welcomes one another to sit and have a drink, Deanna said. At the bar, there is even a plaque on a chair reserved for one of the winery’s regular customers.
“We feel like Lone Star is our avenue for meeting people and sharing our stories and helping the people of McKinney build friendships that last forever,” Dunphy said.
The Rosses said Lone Star is a boutique winery. It is the only place where you can find its full line of wines—called The Ranch Wines. Lone Star’s best-selling red wine, the Big Red Cabernet, is also available at Rick’s Chophouse.
The winery offers more than 20 wines, all curated by Ron, who is a third-generation winemaker. The wine list ranges from bold, full-bodied reds to crisp white wines and even chocolatey dessert wines.
“We buy grapes from all over [the U.S.] and turn it into wine,” Dunphy said.
All of the wines are fermented, aged and bottled at the Rosses’ 313-acre exotic animal ranch in Whitesboro. The wines are named after ranch animals, and each comes with a unique backstory.
The Rosses attribute a large part of Lone Star’s success to its wine club, which has close to 500 members.
Dunphy said Lone Star, along with its wine club members, are very active in giving back to the community. Lone Star partners with the SRS Raise the Roof Foundation every year to raise money for the McKinney police and fire departments, among other organizations.
“A new idea I would like to kick off soon is community-builder events where we are going to engage our community of wine lovers and go out and do things as simple as paint an elderly [person’s] fence who needs it, volunteer at [The] Samaritan Inn or whatever,” Dunphy said.
The first community-building event is planned for September, during which Lone Star’s customers will work with Habitat for Humanity.