Brad Douglas said he grew up watching his parents work side by side in the family business, Doug and Lynda’s Ski Shop. Now he applies what he learned as he and his wife continue to operate the ski shop, which has been in downtown McKinney since 1979.


“My mom and dad started the business initially as a ladies’ clothing store that mom operated from the garage,” Douglas said. “A few years after they’d been in business, Dad went to Wylie to the Ladylike Shop, a skiwear retail store. There were so many people trying to shop that the fire marshal had to regulate how many could get inside.”


Douglas’ father, Doug, decided to open the store in McKinney.


“After four years, they phased out the ladies’ clothing and went to 100 percent skiwear and equipment,” Douglas said.


Douglas said he considers Doug and Lynda’s, which he bought from his parents in 1996, a rare business.


“If you look around, we’re the one true ski sports store left in the area,” he said. “Most have switched their products to more of a lifestyle mix, whereas we devote our square footage to true skiwear and equipment.”


Brad said the selection, service and pricing allowed the shop to be a mainstay in downtown, and he credits his wife, Kim, and the staff for the shop’s ability to meet customers needs.


“My wife is an asset to our success,” he said. “When you have a marriage where the husband and wife work together, it is rare to make [that dynamic] work because you spend a lot of time together. But I grew up in a family with that environment, and so did she, so we know how to make it work.”


The shop sells Patagonia and North Face brands, which can be worn both on and off the slopes, as well as winter sports brands Spyder and Obermeyer.


“It’s hard to go to anywhere else and get what you can get in McKinney,” Douglas said. “It is unusual to see the store is so big and the selection is so big to be so far from the mountains. People are used to seeing this kind of store near the mountains, but a store like this in McKinney is surprising.”






227 E. Louisiana St., McKinney
972-542-0214
Hours: Mon.-Sat. 10 a.m.-5:30 p.m., closed Sun.