A Ritz-Carlton Hotel will be among three hotels in Fields West, master plans for the development indicate. Fields West is one of nine subdistricts in the 2,545-acre development. It will be north of Panther Creek Parkway and west of Dallas North Tollway within Fields.
A total of 325,000 square feet of retail, restaurant and entertainment space will make up Fields West, according to plans. Boutique and corporate office space totals 4.2 million square feet alongside 2,825 multifamily units.
“Fields West would become the best-in-class urban destination,” said Fehmi Karahan, who is among several developers investing billions into the project. He is also the developer behind Legacy West in Plano. “I am thrilled to be able to work on such exciting development in Frisco.”
Mayor Jeff Cheney said the Ritz-Carlton hotel is the first five-star luxury hotel to arrive in the north Dallas-Fort Worth region. He attributed this to the often-called “halo effect” of the upcoming PGA of America headquarters and surrounding entertainment district.
“This is the first major outfit to go into the Fields project, and it's a real exciting one,” Cheney said. “Every property around [PGA] became more valuable and attractive, and the best brands in the world are going to want to be near it.”
Cheney said a big part of the city’s economic engine is tourism with about 6 million visitors a year coming to Frisco before the COVID-19 pandemic. He called the Ritz-Carlton hotel an anchor brand within Fields, adding many hotel brands are looking to be within the booming northern region of the city.
“We can expect [visitor numbers] to continue to grow once we start hosting PGA championships,” Cheney said. “There's a lot of interest in a variety of hotel [flagships] up in this part of Frisco.”
It is unclear when construction on Fields West will begin.
Miranda Jaimes contributed to this report.
