Toro Grande Drive is less than 10 years old, but it already has been dubbed "sports row" by one business owner along the growing thoroughfare.

Built in 2003, Toro Grande Drive is home to multiple shops and sports facilities just off FM 1431 as vehicles enter Cedar Park from the city's eastern limits. The road was built as part of a development agreement with Grande Boulevard Partners LLP, according to Cedar Park Senior Engineer Garret Bonn.

All businesses are located on the road's eastern half. Before development can occur across the street, Toro Grande Drive must first be expanded to four lanes.

The road cuts off at Cedar Park's extraterritorial jurisdiction. If the city annexes the remaining land north of Toro Grande Drive, the road will be expanded northward to the future site of New Hope Drive, which the city also plans to extend, according to the city's transportation master plan.

1. Austin Sports Center Cedar Park, 1420 Toro Grande Drive, opened in fall 2008 as the group's second sports facility—the other being in South Austin. The Sports Center hosts volleyball, basketball, wheelchair rugby, fencing, wrestling and karate, among other sports. Renovations to the building's floor, outside parking and other improvements are expected to be made this fall. 260-0333, www.austinsportscenter.com

2. Nitro Swimming, 1310 Toro Grande Drive, opened in June 2007 and includes more than 1,000 swimmers that collectively compete for the team in Cedar Park and the group's second location in Bee Cave. There is a 3–1 student-teacher ratio for beginning classes plus one deck supervisor per every 15 children. There is also at least two coaches per age group, creating a highly monitored, interactive swimming experience. 259-7999, www.nitroswim.com

3. SoccerPlex at Cedar Park (formerly SoccerZone), 1220 Toro Grande Drive, was the first business to establish itself along this corridor. The specialty facility hosts children each day through the Little Kickers program and adults from throughout Central Texas each evening. 259-1704,www.soccerplexcedarpark.com

4. CrossFit Toro Grande, 1200 Toro Grande Drive, Ste. 100, is the third CrossFit location for co-owners Laurie Gotcher, Chad Vazquez and Mike Wright. The building serves as a fitness facility and event center, the second largest such CrossFit facility in the Austin area at 11,000 square feet of combined space. The complex opened in April. 259-9966, www.crossfittorogrande.com

5. Complete Book & Media Supply, 1200 Toro Grande Drive, Ste. 200, relocated in 2005 from Austin to Cedar Park, although it was not until April that the wholesale book distributor settled in its existing location. The 17-year-old company caters exclusively to government bodies, including Texas school systems and the Texas Department of Health and Human Services, and corporations. The Cedar Park office employs 17 people. 616-0400, www.completebook.com

6. X-Press Micro Inc., 1120 Toro Grande Drive, Ste. 100, closed its Cedar Park office in April and relocated to Austin. The 4,000-square-foot building has been pulled off the market by its owner after initially being listed for $435,000.

7. P.D. Morrison Enterprises, 1120 Toro Grande Drive, Ste. 208, was founded in 1974 as a commercial office supply company. The company is now in its third location, having moved to the area in 2006. P.D.M.E. employs 15 people and does business throughout the nation. 1-800-723-3345,www.pdme.com

8. Lockaway Storage, 3621 E. Whitestone Blvd., took over Hill Country Climatized Storage last year and features 550 indoor, climate-controlled storage sites. 259-8783, www.lockaway-storage.com

9. Inspire Fitness, 3621 E. Whitestone Blvd., Ste. 400, opened in October 2009 under owner Chad Croll, one of 12 trainers who works at the 6,000-square-foot facility. The fitness center attracts many parents who are dropping off their children at one of the nearby sports facilities, Croll said. Inspire's workout space and membership have doubled in size the past year. 260-1500, www.inspirefitnessonline.com

10. Lane Four Swim Shop, 3621 E. Whitestone Blvd., Ste. 500, opened in 2008 and includes four locations throughout Texas—all operated by family members. Owners Anthony and Audrey Inga opened the company's first location in Austin. 986-4804, www.lanefour.com

11. Lantana Homes, 3621 E. Whitestone Blvd., Ste. 700, has been in business since 1995 and in Cedar Park since 2008. Much of the company's new home construction business is based in Williamson County, resulting in the move from Austin. 260-0595, www.lantanabuilders.com

12. Premier Animal Hospital, 3651 E. Whitestone Blvd., opened in 2005 under owner Dr. Shane Daigle and specializes in small-animal care. Premier Pet Resort and Day Spa, 3651-B E. Whitestone Blvd., opened three years later and serves as a luxury boarding facility, day care, and training and grooming center. 260-4000, www.premieranimalhospital.com

13. A former auto dealership, 3620 E. Whitestone Blvd., is on the market and has garnered interest for a wide variety of uses, including possible retail, food service, restaurant and even religious purposes—as well as interest from potential new car dealerships. The two buildings on the property were built in 2007 and are in good condition, according to Alan Rust of Retail Solutions. 474-5557

14. The Sealy Tract is located immediately across Toro Grande Drive from the existing shops and sports complexes. The 25-acre plot of land was purchased in 2007 by Dallas-based Sealy & Co. The front portion of the road facing FM 1431 is intended for retail use, while the rest of the land will be portioned for office and industrial use. Developers confirmed there have been many inquiries into the property but no immediate projects are planned on the site. 499-4900