The father of five and former Westlake High School track and football coach opened his training center, G10 Academy, in 2017 to provide customized and targeted training for local student athletes, David Granson said.
With a heavy focus on education and technical knowledge, Granson and his team prepare students both physically and mentally to better participate in their respective sports and prevent injury, he said.
“A lot of [my students]are highly motivated and have big goals. About 70 percent are looking to play beyond high school, so whatever edge they can get they want,” Granson said. “The education is a really big part of what we do. It’s important our kids understand why we do what we do and how it makes them better.”
Granson said he and his business partner, Shane Woytko, have experienced increasing demand for their programs and for the track team in particular, which he said tripled in size at the end of 2018.
The G10 facility—which comprises two main training buildings, a synthetic turf field, a paved track and a sand pit—underwent an expansion in 2018 and will continue to grow this year, Granson said. On top of extending training hours and building an addition onto the office and preworkout building, Granson and his team plan to offer training programs in Eanes ISD elementary schools as well as group classes and a soccer club at the G10 facility, he said.
Granson attributes G10 Academy’s success to its focus on the education of students and parents as well as the commitment to delivering a quality product, even if it is at the expense of the bottom line, he said.
“This is my passion; this is what I do,” he said. “If there’s a kid somewhere, and it’s their goal to get better, then I’ve got to help facilitate that.”