When Robert Reisch was managing a nonprofit gym for teens in Martha's Vineyard, Mass., he said he never wanted to own a for-profit gym. But after seeing KokoFit Club's emphasis on results-oriented personal training, Reisch in August 2011 opened the first of three Cedar Park–area Koko gyms. The Boston-based fitness franchise has proved its model is fitter than other gyms, Reisch said. "What they designed was a way to bring personal training services to everybody," Reisch said. "The typical gym counts on 20 percent of the people using it and 80 percent of the people not [using it]. We have closer to 80 percent of the people regularly using the center." Koko's cardio and strength-training machines interact with personal USB flash-drive keys. Those keys work at any Koko gym and also transfer data to users' custom Web portals, he said. "We track every single thing you do here, from every percentage of body composition to every step on the treadmill, every heartbeat, every pound that you lift," Reisch said. "That gives members a great tool to track their progress." Reisch and seven other managers/trainers staff the Parmer Lane, Cypress Creek Road and Whitestone Boulevard gym locations. The East Whitestone location opened in November 2012, attracting Kent Young and his daughter, Kinsey. "We've been really consistent members," he said. "Kinsey really likes it. It gives her a level of independence that she really likes. The people here are all just great people." Reisch said most members benefit from the gym's technology and in-person fitness coaching. "It's not a gym where there's tons of equipment and people just walking around checking each other out," he said. "People come in here to get fit." Koko FitClub, 512-813-0698, www.austinkoko.com, Staffed hours: Mon.–Thu. 8 a.m.–noon, 2–7 p.m.; Fri.–Sat. 9 a.m.–1 p.m.; by appointment on Sundays; Member access is 24/7 Cedar Park, 1420 Cypress Creek Road Cedar Park, 2800 E. Whitestone Blvd. Austin, 9231 W. Parmer Lane, Ste. 106