Photo by Edgar Rodriguez
Photo by Edgar RodriguezDesigner dress rentals at a fraction of the cost
Dressing fashionable does not have to break the bank, particularly as consumers stretch their paychecks farther in a tight economy. At Couture House Rentals, designer gowns can be borrowed for weddings, proms, quinceaneras and other special events. Short dresses can be rented for about $50, and long dresses for $70 for a three-day period. Customers also have the option to buy.
"It is like borrowing from your rich girlfriend's closet, that friend who is always dressed to the nines," said owner Misty Clow.
Clow said the affordable prices—considerably less than the hundreds or thousands one might shell out for such dresses—helps guarantee that everyone can have a "Cinderella moment." Once the dress is returned, Couture handles the dry cleaning at no cost.
Many consumers may be new to the fast-growing trend of renting gowns. The trend of renting dresses rather than purchasing them is quickly growing.
