To further promote San Antonio to global film and media industries, the San Antonio City Council approved a series of updates to the city’s film incentive program Nov. 6.

What you need to know

According to city documents, improved incentives include renaming the program from the Supplemental San Antonio Incentive to the San Antonio Film Incentive, increasing the base incentive, incentivizing local and veteran hiring practices and expanding eligibility requirements and workforce development.

Shaped by the recent passage of Texas Senate Bill 22, which formed the Texas Moving Image Industry Incentive Fund, the redesigned program will work to attract productions, provide professional development for local talent and encourage local hiring, city documents state.
Managed by the San Antonio Film Commission, the updated incentive program will be combined with the state incentives and will offer up to 45% in rebates for eligible projects. According to city documents, the new program places San Antonio as the most financially competitive city in Texas for film projects.

“Today’s approval marks a reinvigorated dedication to the future of film, television, and media in San Antonio,” Krystal Jones, director of the Department of Arts & Culture, said in a news release. “With expanded eligibility and new workforce development opportunities, we’re empowering local artists, crew members, and emerging talent—including students—to take part in and benefit from the remarkable growth of our film industry right here in San Antonio.”
The background


According to city documents, the San Antonio Film Commission was established in 1985 as a division of the Department of Arts & Culture. The commission promotes media production in the city using programs, services and a film incentive, and provides film permits for 250+ city-owned properties. In 2017, City Council formed the San Antonio Film Incentive Program, designed to further attract film projects to the city.

Since the post-pandemic program restarted in 2022, there has been a 165% increase in film permits, according to city documents.

For more information, visit FilmSanAntonio.com.