The San Antonio Spurs will open a new Spurs Fan Shop this fall at The Rock at La Cantera on the northwest side.

The gist

Officials with the team’s parent company, Spurs Sports and Entertainment, said on July 10 that the new retail space selling official Spurs merchandise will be located within the Victory Capital Performance Center, the Spurs’ practice facility.

This location will mark the third brick-and-mortar retail site for the Spurs, in addition to the existing Spurs Fan Shop at the Frost Bank Center and the store at the San Antonio International Airport, as well as The Post-Up Spurs mobile merchandise truck.

The details


Located on the first floor of the Victory Capital Performance Center, the new Spurs Fan Shop will also contain interactive displays covering key moments throughout the year, such as NBA summer leagues, NBA Draft and season opening night. Additionally, the store will exclusively carry The Rock at La Cantera apparel, featuring the logo of the Spurs campus.

Construction on the new retail space began in early July, with team officials expecting a grand opening this fall in time for the start of a new NBA regular season.

Once open, the new Spurs Fan Shop at the Victory Capital Performance Center will be open year-round seven days a week.

The release stated that the Frost Bank Center Fan Shop closed in June for renovations and will reopen in the fall with upgraded design features such as new digital elements and a shopping line queue area.


Spurs fans may also shop for the latest items and collections at The Post-Up, which will pop up outside Frost Bank Center and around San Antonio this summer. Fans can see SpursFanShop.com/Store-Locations for details on location and hours, or place online orders at SpursFanShop.com.

What they’re saying

Becky Kimbro, senior vice president of brand engagement at Spurs Sports and Entertainment, said the new Spurs Fan Shop will be welcome addition for community members visiting The Rock at La Cantera, a venue that includes a public gathering space.

“We’ve always strived to provide a memorable shopping experience for fans of all tastes and budgets at our arena fan shop, with exclusive drops and collections you can’t find anywhere else, and we could not be happier to bring that same approach to our Rock campus shop for all to enjoy, supported by the partnership and enthusiasm of Victory Capital,” Kimbro said in a statement.
  • Opening in October 2024
  • 1 Spurs Way, San Antonio
  • https://www.nba.com/spurs