River Rose is celebrating its 10th year anniversary with a birthday weekend sale in June, owner Chelsea Rogers said.

Rogers said the New Braunfels community has always been supportive of her business and she enjoys being a part of downtown events.

The backstory

She named the boutique after her daughter and opened the store after her birth in 2014. A second store is located in Lubbock.

With new arrivals everyday, River Rose offers stylish clothing like festival wear, tops, dresses and shoes for women of all ages. Other items include accessories, kids wear, home and gift options.