Walmart to bring drive-in movies to 160 stores nationwide in August, launch virtual summer camp

In communities across the nation, Walmart Supercenter parking lots will be transformed into contact-free, drive-in movie theaters beginning in August. (Courtesy Walmart)
In communities across the nation, Walmart Supercenter parking lots will be transformed into contact-free, drive-in movie theaters beginning in August. (Courtesy Walmart)

In communities across the nation, Walmart Supercenter parking lots will be transformed into contact-free, drive-in movie theaters beginning in August. (Courtesy Walmart)

In communities across the nation, Walmart Supercenter parking lots will be transformed into contact-free, drive-in movie theaters beginning in August, and families can also enjoy a virtual summer camp experience Walmart is launching July 8, according to a July 1 release from the company.

The drive-in theater experience will roll out at 160 stores through October in partnership with Tribeca Enterprises, according to the release, for a combined 320 movie showings. The family-friendly movie nights will include movies; special appearances from filmmakers and celebrities; and concessions delivered directly to customer vehicles.

Additional details about the drive-in movie tour will be announced closer to August at www.walmartdrive-in.com.

“Summer hasn’t really felt like summer yet, and I know I hear every day, ‘Mom, I’m bored!’” Walmart Chief Customer Officer Janey Whiteside said in the release. “Through our digital means and vast footprint of stores, we’re hoping to bring some summer fun to families across the country. We know Walmart plays a role in our communities that extends far beyond getting them necessary supplies, and we see that now more than ever.”

In addition to drive-in movies later this summer, families can attend Camp by Walmart beginning July 8 through the Walmart app, according to the release. The virtual summer camp will include 50 free activities rolling out across the summer led by celebrities and experts, such as actress Drew Barrymore, actor Neil Patrick Harris, singer and actress Idina Menzel, basketball star LeBron James and designer Todd Oldham. Camp programming ranges from family-bonding activities to teaching campers new skills.


Customers can download the Walmart app or update an existing Walmart app to find Camp by Walmart.
By Anna Lotz

Editor, Tomball | Magnolia

Anna joined Community Impact Newspaper as a reporter in May 2016 after graduating with a degree in journalism from Cedarville University in Cedarville, Ohio. In July 2017, she transitioned to editor. Anna covers education, local government, transportation, business, real estate development and nonprofits in the Tomball and Magnolia communities. Prior to CI, Anna served as editor-in-chief of Cedars, interned with the National Journalism Center in Washington, D.C., and spent time writing for the Springfield News-Sun and Xenia Daily Gazette.



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