The popular jewelry brand, Gorjana, opened a new location at Baybrook Mall last month

The overview

Known for its variety of materials used, Gorjana offers pieces made with gold and silver-plating, 14k and 18k gold, pearls and diamonds. It appeals to both customers looking for more affordable jewelry and those looking for expensive, fine pieces.

The brand specializes in bracelets, earrings, rings and charms, and offers more personalized options like engravable jewelry, birthstone collections and wedding bands, according to its website.

About the owners

Co-founders Gorjana and Jason Reidel founded the company in 2004 in Laguna Beach, California, and the brand has expanded across the country over the last 20 years.

On Gorjana’s website, the Reidels state how giving has always been a major part of the brand. Because of this, the company supports organizations helping women, children and their families, including local nonprofit organizations such as schools, hospitals and sports teams.

Quote of note

“We feel privileged to work with organizations that look to bring more awareness, attention and action to worthy causes that directly affect so many of our customers, communities and team members around the world,” said a note from the Reidels on Gorjana’s website.

  • Opened July 30
  • 700 Baybrook Mall Drive, Ste. F 100, Friendswood
  • www.gorjana.com