Aaron’s is a national rent-to-own furniture, electronics and appliance store providing a range of preleased and new products from companies including GE, Samsung and Ashley, among others.
The GenNext model features larger and more colorful showrooms that consist of new items, and preleased items occupy a separate, smaller showroom, officials said. Same-day delivery services are available for much of the merchandise, and the former process of filling out paperwork for lease approval has been replaced by in-store computer kiosks and a mobile platform.
Officials said these GenNext stores—which costs roughly $500,000 to implement in an existing store—have had about a 20% increase in sales over older Aaron’s locations. www.aarons.com