When Aya Matsuda took over Jinbeh Japanese Restaurant in 2003, she said she had no idea what she was getting herself into. But she said she knew she wanted to be part of a business that has brought honor to her family, and she wanted to make her father proud.
“My father is from Japan, and he wanted to bring a traditional Japanese-style restaurant to the Dallas area,” Aya said.
Ben Matsuda, Aya’s father, opened Jinbeh in Las Colinas in 1988. Jinbeh offers traditional Japanese dishes, such as shabu shabu—or thinly cut boiled beef—and Sukiyaki—a soup or stew-type dish.
Aya said the name Jinbeh was once a common surname among Japanese farmers and peasants during the feudal medieval ages of Japan. She said her father chose the name for the restaurant to symbolize the core values of what the name represented: humility, honesty and hard work.










