Anthony’s Patio, an Austin-based high-end outdoor furniture store, has opened a new location in Frisco’s Hall Park.
The family-owned outdoor living retailer features patio furniture like outdoor kitchens, fire features and backyard accessories. Founded in 2003 by Anthony Muscariello, the company’s portfolio has now expanded to North Texas.
The details
The Frisco Anthony’s Patio location joins a quickly growing network of businesses in Hall Park. First announced June 9, the location features a 3,784-square-foot showroom at 2401 Internet Blvd.
Anthony’s Patio Operations Manager Adam Muscariello said the company’s Hall Park lease runs from five to seven years, and they plan to remain a part of the Frisco community for years “and make a big impact doing it.”
Why Frisco?
Muscariello said the move to Frisco “was aligned with the synergy of Hall Park.” He said his family frequently drove North Texas roads and took note of Hall Park’s energy while looking for their Dallas-Fort Worth area location.
“There was no other location that had the amount of artwork, the amount of positive vibes, and the amount of upward growth potential,” Muscariello said.
The store carries brands such as Brown Jordan, Talenti and Tucci, products Muscariello called “the Lamborghinis, Ferraris and Bugattis in the outdoor patio and furniture industry.” With a higher price point than neighboring furniture outlets, Muscariello said his family carefully selects manufacturers they believe offer the highest quality, durability and craftsmanship.
“We don’t just sell them to sell the products because they cost more; we choose what we believe they do best,” Muscariello said. “I’ve gone personally to these manufacturers and visited their factories, and I saw the products; I can believe in them and stand by them, and tell people this is why we choose them.”
Beyond the store
Muscariello said Anthony’s Patio has already been contacted by apartment buildings in Hall Park for furnishing, and the company hopes to continue serving Collin County families for generations as more homes and businesses plant their flag.
“We want to make a big impact with a lot of the parks, apartment buildings and new retail space they’re building, as well as the new amphitheater they’re building nearby," Muscariello said. “It’s not so much about making a profit; it’s more about being sustainable ... We’re tired of seeing the restoration of hardware. We’re behind the idea of buying furniture that lasts generations, something you can hand down to your kids.”
Anthony’s Patio is available by appointment seven days a week, with regular business hours running from 10 a.m. to 4 p.m. Monday through Friday.